Creating Excellence: Managing Corporate Culture, Strategy, and Change in the New Age - Brossura

Hickman, Craig R.; Silva, Michael A.

 
9781138479630: Creating Excellence: Managing Corporate Culture, Strategy, and Change in the New Age

Sinossi

Creating Excellence, first published in 1984, proposes a rational yet visionary blend of approaches for a winning, strategy-driven culture that can provide you and your company with the confidence that gets results.

Based on a programme of six essential leadership skills – vision, sensitivity, insight, versatility, focus, and patience – this step-by-step blueprint for organisational excellence shows the New Age Executive exactly how to:

  • Know your firm’s capabilities – and make the most of them
  • Motivate your people to peak performance
  • Respond positivity to change from within and without
  • Develop long-term goals and see them through
  • And turn crisis into opportunity

All these principles are illustrated with fascinating case studies of the most spectacular successes and failures in the history of American enterprise. In addition, hands-on ‘exercises’ will enable you to test their application to the concerns of your own organisation.

Whether you work for a small business or a vast conglomerate, in a hot new industry or a mature, stable environment, Creative Excellence can help make you the most important corporate asset of the eighties – and beyond.

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Informazioni sull?autore

Craig R. Hickman, Michael A. Silva

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