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Strategic Management: Creating Competitive Advantages, Eleventh edition, written by authors Dess, McNamara, Eisner, and Sauerwald continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor. They provide separate chapters on the role of intellectual assets in value creation (Ch. 4), entrepreneurial strategy and competitive dynamics (Ch. 8), and fostering entrepreneurship in established organizations (Ch. 12).
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- EditoreMcGraw Hill
- Data di pubblicazione2023
- ISBN 10 1266006885
- ISBN 13 9781266006883
- RilegaturaHardcover
- LinguaInglese
- Contatto del produttorenon disponibile
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Strategic Management: Creating Competitive Advantages (11th International Edition) ISBN : 9781266198267
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Soft cover. Condizione: New. Brand New International Edition textbook. Some book may show sales disclaimer such as "Not for Sale or Restricted in US" on the cover page but it is absolutely legal to use in US or Canada. Ship from Multiple Locations, including Asia , Hong Kong ,Taiwan , US or Canada depend on stock location. Codice articolo 002111
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Strategic Management: Creating Competitive Advantages
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McGraw Hill (edition 11), 2023
ISBN 10: 1266006885
ISBN 13: 9781266006883
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STRATEGIC MANAGEMENT:CREATING COMP.
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Condizione: Brand New. Ships SAME or NEXT business day. We Ship to APO/FPO addr. Choose EXPEDITED shipping and receive in 2-5 business days within the United States. See our member profile for customer support contact info. We have an easy return policy. Codice articolo 52976352
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