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Sinossi
EXPLORING MARKETING RESEARCH, 11E, provides a thorough guide to the design, execution, analysis, and reporting of marketing research to support effective business decisions. The text prepares students to approach marketing research from a management perspective rather than as hands-on practitioners, providing valuable business context while introducing both traditional research methods, such as designing questionnaires, and the latest technological advances, including current data collection devices, data analysis tools, practical approaches to data analytics, and the impact of social media and artifactual online data. In addition to updates based on recent trends and technology, the new 11th Edition features an increased emphasis on ethical and international issues, reflecting their growing importance in modern marketing research.
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Exploring Marketing Research (with Qualtrics Printed Access Card)
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Condizione: Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Codice articolo 39314949-20
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Exploring Marketing Research (with Qualtrics Printed Access Card)
Da: SecondSale, Montgomery, IL, U.S.A.
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Condizione: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Codice articolo 00060380622
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Exploring Marketing Research (with Qualtrics Printed Access Card)
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South-Western College Pub, 2015
ISBN 10: 1305263529
ISBN 13: 9781305263529
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hardcover. Condizione: Poor. CONTENTS SAME AS STUDENT EDITION, but may have instructor notes and/or publisher markings. Instructor edition. May not include student CD or access code. All Instructor Edition books are listed in poor condition and listed under student isbn, please note that this is an Instructors Edition Does not include Online Resource Book is an Instructor Edition or AIEOver 1,000,000 satisfied customers since 1997! Choose expedited shipping (if available) for much faster delivery. Delivery confirmation on all US orders. Codice articolo 10862327
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Exploring Marketing Research (with Qualtrics Printed Access Card)
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Condizione: good. Book is in good condition and may include underlining highlighting and minimal wear. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service. Codice articolo 5AATP6000ZHJ_ns
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Exploring Marketing Research (with Qualtrics Printed Access Card)
Da: Zoom Books Company, Lynden, WA, U.S.A.
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Condizione: very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service. Codice articolo ZBV.1305263529.VG
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Exploring Marketing Research + Qualtrics Printed Access Card:
Da: TextbookRush, Grandview Heights, OH, U.S.A.
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Condizione: Good. Expedited orders RECEIVED in 1-5 business days within the United States. Orders ship SAME or NEXT business day. We proudly ship to APO/FPO addresses. 100% Satisfaction Guaranteed! Codice articolo 52999321
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Exploring Marketing Research (with Qualtrics Printed Access Card)
Da: One Planet Books, Columbia, MO, U.S.A.
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hardcover. Condizione: Like New. 11th Edition. Ships in a BOX from Central Missouri! Like Brand NEW. No tears, highlighting or writing because it's never been used! May have minor shelf wear. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes). Codice articolo 001497084N
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Exploring Marketing Research (with Qualtrics Printed Access Card)
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Hardcover. Condizione: Acceptable. Connecting readers with great books since 1972. Used textbooks may not include companion materials such as access codes, etc. May have condition issues including wear and notes/highlighting. We ship orders daily and Customer Service is our top priority! Codice articolo S_438937089
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Exploring Marketing Research (with Qualtrics Printed Access Card)
Da: HPB-Red, Dallas, TX, U.S.A.
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Hardcover. Condizione: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Codice articolo S_391702160
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