Running across Europe: The Rise and Size of one of the Largest Sport Markets - Brossura

Brossura

ISBN 10: 1349496014 ISBN 13: 9781349496013

Casa editrice: Palgrave Macmillan, 2015

Riassunto

Analysing in-depth data from 11 European countries, this collection explores the rise of the European running market, the reasons and motives for running, and the most important players in the field. The volume sets out policy challenges and marketing possibilities and addresses issues of participation, cost and health.

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Informazioni sull?autore

Christoph Breuer, German Sport University Cologne, GermanyAngela Charlton, TNS BMRB Agency, UKSören Dallmeyer, German Sport University Cologne, GermanyMojca Doupona Topi?, University of Ljubljana, SloveniaPeter Forsberg, University of Copenhagen, DenmarkKirstin Hallmann, German Sport University Cologne, GermanySpencer Harris, University of Colorado, USAPaul Hover, Mulier Institute, The NetherlandsJukka Lahti, University of Jyväskylä, FinlandRamon Llopis-Goig, University of Valencia, SpainSzilvia Perényi, University of Debrecen, HungaryLeonidas Petridis, University of Debrecen, HungarySamo Rauter, University of Ljubljana, SloveniaPeter Smale, Kantar Sport, UKAndrew Spiers, Sport England, UKHanna Vehmas, University of Jyväskylä, FinlandHarold van der Werff, Mulier Institute, The NetherlandsAnna Vilanova, University of Barcelona, SpainSteven Vos, Fontys University of Applied Sciences, The Netherlands

Dettagli dell'edizione

• Editore: Palgrave Macmillan
• Data di pubblicazione: 2015
• Lingua: Inglese
• ISBN 10: 1349496014
• ISBN 13: 9781349496013
• Rilegatura: Copertina flessibile
• Numero edizione: 1
• Numero di pagine: 300
• Redattore: Scheerder Jeroen, Breedveld Koen, Borgers Julie
• Contatto del produttore: Springer Nature Customer Service Center GmbH; ProductSafety@springernature.com; ; Europaplatz 3,69115 Heidelberg, Germany; Heidelberg; 69115; Germania