Making Innovation Last: Volume 1: Sustainable Strategies for Long Term Growth - Brossura

GATIGNON, Hubert; Gotteland, David; Haon, Christophe

 
9781349565412: Making Innovation Last: Volume 1: Sustainable Strategies for Long Term Growth

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Sinossi

Making Innovation Las t considers the long term success of a firm. Authored by a trio of top international scholars who present pioneering new work on what it takes to create long term growth, the book examines the internal conditions that are likely to encourage sustainable innovation, as well as what a culture of innovation should look like.

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9781137560964: Making Innovation Last: Sustainable Strategies for Long Term Growth

Edizione in evidenza

ISBN 10:  1137560967 ISBN 13:  9781137560964
Casa editrice: Palgrave Macmillan, 2015
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