The Tiger and the Rabbit: A Fable of Harnessing the Power of the Metaverse, Web3, and Ai for Business Success - Rilegato

Carter, Sandy

Rilegato

ISBN 10: 1394190123 ISBN 13: 9781394190126

Casa editrice: John Wiley & Sons Inc, 2023

Riassunto

Unlock the potential of the world’s latest tech to solve your customers’ most pressing problems

In The Tiger and The Rabbit: Harnessing the Power of the Metaverse, Web3, and AI for Business Success, A Business Fable, former Amazon Web Services VP and COO and Channel Chief at Unstoppable Domains, Sandy Carter, delivers an engaging new narrative about a brand struggling to improve their customer experience. The company’s technical and marketing teams must work together to present solutions involving Web3, the Metaverse and Artificial Intelligence, in doing so, they learn valuable lessons about digital identity, community, and data ownership.

In the book, you’ll find:

• Strategies for combining technologies, like artificial intelligence and blockchain, to unlock previously unheard-of solutions to contemporary problems
• Explorations of the Metaverse’s potential for new experiences
• The role of community in non-fungible token technology and what it means for the future of digital identity

An indispensable and exciting discussion of using the world’s newest technologies to solve some of our customers’ most intractable problems, The Tiger and The Rabbit will earn a place on the bookshelves of managers, executives, entrepreneurs, founders, board members, and other business leaders.

Su questo libro

Informazioni sull?autore

SANDY CARTER is Chief Operating Officer of Unstoppable Domains. Previously, Sandy was the Vice President at AWS and the General Manager of Ecosystems and Startups at IBM. She is the Chairman of the Board of Girls in Tech and an adjunct professor at Carnegie Mellon University Silicon Valley. She has written five books, including Extreme Innovation.

Dalla quarta di copertina

The next generation of the emerging technologies are powerful, especially for those who are willing to take the leap into the new world of the Metaverse, WEB3, and AI. With these tools, businesses can make incredible strides in areas like customer experience, operational performance, and more. And businesses that don’t come on board with the new industrial revolution stand to lose out, as others take control. The Tiger and the Rabbit shows readers how to get started on the process of harnessing technology to achieve their goals.

This unique book takes the form of a business fable. The story follows Victoria (aka V) McSay, the newly appointed Chief Growth Officer of a brand struggling to improve customer experience. V recognizes the potential of the Metaverse, WEB3 and AI technologies and guides the brand through the process of embracing these tools and finding its own power. Along the way, readers will learn a concrete, 5-pronged approach to empowering customers in ways never before possible.

When embarking on our journeys to embrace the new digital reality, we need to keep an open mind and an explorer’s mindset, to dive deep into what might be possible. But we also need to have a clear idea of the use cases that might present the most value-add potential. In The Tiger and the Rabbit, powerhouse author and digital strategist Sandy Carter examines digital identity, NFTs, data ownership, AI, and Metaverse experiences—showing how everyday brands (not just tech giants) can implement and benefit from these technologies, right away.

With worksheets, images and figures, and actionable advice, this book is both a fun read and a practical resource for forging ahead into the digital future. A must for leaders everywhere.

Dettagli dell'edizione

• Editore: John Wiley & Sons Inc
• Data di pubblicazione: 2023
• Lingua: Inglese
• ISBN 10: 1394190123
• ISBN 13: 9781394190126
• Rilegatura: Copertina rigida
• Numero edizione: 1
• Numero di pagine: 234
• Contatto del produttore: non disponibile
• Persona responsabile: non disponibile