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The essential guide to creating a successful organization by making things easier, better and more straightforward for your customers.
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Informazioni sull'autore
John Sills is Managing Partner at customer-led growth company, The Foundation. After starting his career on a market stall in Essex, he's spent
the last twenty-five years working in and with companies around the world to make things better for customers. He's advised organisations such as Sky, The Body Shop, BUPA, Ovo Energy, Invesco, Morrisons, eBay, and UNICEF. He also spent twelve years at HSBC, starting on the frontline and finishing as Head of Customer Innovation.
John works closely with Young Enterprise, a charity that helps young adults become the next generation of entrepreneurs, and is a mentor for The School of Marketing.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
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The Human Experience: How to make life better for your customers and create a more successful organization
Editore:
Bloomsbury Publishing PLC, United Kingdom, London, 2023
ISBN 10: 1399401734
ISBN 13: 9781399401739
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Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
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Paperback. Condizione: Very Good. The essential guide to creating a successful organization by making things easier, better and more straightforward for your customers.Leadership Book of the Year 2023, as awarded by the Institute of LeadershipAcross all sectors, organizations fixation with functionality has meant that the 'human' elements of the customers experience have become neglected. Strict processes and automated procedures have created organizations full of people who aren't allowed to act in a 'human' way.As a result, and despite these new technologies, customers are no more satisfied than they were a decade ago (according to the Institute of Customer Service) and, according to Edelman, they now trust big organizations even less than they did in the past. In The Human Experience, John Sills draws upon extensive research and illustrative case studies to explain that the emotional experience is just as important as the functional one, and, if done right, will create a more efficient business. He also demonstrates that the customer experience is not just the responsibility of front-line employees, but shared across the company, from the CEO operating as the spokesperson of the business to the programmers developing a seamless and welcoming user interface.Whether youre a well-established incumbent or an early-stage start-up, on either end of your product or service is a human. Packed full of practical advice and engaging case studies, The Human Experience is the ultimate guide to creating a culture and an experience with humanity at its heart, helping to develop a customer base that will stay with an organization, and a company that will grow in an increasingly efficient way. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo GOR012920408
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The Human Experience: How to Make Life Better for Your Customers and Create a More Successful Organization
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Bloomsbury Business, 2023
ISBN 10: 1399401734
ISBN 13: 9781399401739
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Paperback. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Codice articolo G1399401734I4N00
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The Human Experience : How to Make Life Better for Your Customers and Create a More Successful Organization
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Bloomsbury Publishing Plc, 2023
ISBN 10: 1399401734
ISBN 13: 9781399401739
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Condizione: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Codice articolo 67822690-75
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The Human Experience: How to make life better for your customers and create a more successful organization
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Bloomsbury Business, 2023
ISBN 10: 1399401734
ISBN 13: 9781399401739
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Condizione: Very Good. 1785505953. 7/31/2026 1:52:33 PM. Codice articolo U9781399401739
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The Human Experience: How to make life better for your customers and create a more successful organization
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Bloomsbury Business 02 F, 2023
ISBN 10: 1399401734
ISBN 13: 9781399401739
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Paperback. Condizione: Very Good. The Human Experience: How to make life better for your customers and create a more successful organization This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Codice articolo 7719-9781399401739
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The Human Experience: How to make life better for your customers and create a more successful organization
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Bloomsbury Business 02/b /02 F, 2023
ISBN 10: 1399401734
ISBN 13: 9781399401739
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Condizione: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Codice articolo 6545-9781399401739
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Human Experience : How to Make Life Better for Your Customers and Create a More Successful Organization
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Bloomsbury Business, 2023
ISBN 10: 1399401734
ISBN 13: 9781399401739
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The Human Experience Format: Paperback
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ISBN 10: 1399401734
ISBN 13: 9781399401739
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Condizione: As New. Unread copy in mint condition. Codice articolo VH9781399401739
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Human Experience : How to Make Life Better for Your Customers and Create a More Successful Organization
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The Human Experience Format: Paperback
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