Articoli correlati a Structured Creativity: Formulating an Innovation Strategy

Structured Creativity: Formulating an Innovation Strategy - Rilegato

Sauber, Tim; Tschirky, Hugo

 
9781403991508: Structured Creativity: Formulating an Innovation Strategy

Sinossi

Innovation is crucial for competitive advantage and long-term success. Based on both theory and practice, this book develops an architecture that enables companies to understand their innovation system and encourage creativity at a strategic level. It provides concrete, structured ideas for fostering technology and business innovations, while also allowing organizational innovations; creativity, efficiency and effectiveness need not be contradictory requirements.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Informazioni sull'autore

Tim Sauber is a Research Associate with ETH, Centre for Enterprise Science, Zurich, Switzerland, and a Consultant with HPO AG, Switzerland.

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.