The Behavioral Foundations of Strategic Management - Brossura

Bromiley, Philip

 
9781405124706: The Behavioral Foundations of Strategic Management
Brossura
ISBN 10: 1405124709 ISBN 13: 9781405124706
Casa editrice: Wiley, 2004

Sinossi

This book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship.

  • This book presents a focused approach to strategic management theory.
  • Outlines the basics of a behavioral approach to strategic management.
  • Examines assumptions of rationality and equilibrium and the problems they create.
  • Considers how a behavioral approach relates to a number of conventional approaches.

    • Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

    Informazioni sull?autore

    Philip Bromiley holds the Curtis L. Carlson Chair in Strategic Management and is Chair of the Department of Strategic Management and Organization at the Carlson School of Management, University of Minnesota.

    Dalla quarta di copertina

    This book argues that assumptions of rationality and market equilibrium are inconsistent with rigorous strategic management research and that strategic management should adopt behavioral assumptions.

    The author suggests that most scholars in strategic management implicitly adopt a behavioral view by assuming firms can make better or worse decisions, and then trying to understand the characteristics of these decisions. He outlines the basics of a behavioral approach to strategic management; he examines assumptions of rationality and equilibrium and the problems they create; and he considers how a behavioral approach relates to several major strains of strategic management scholarship. Relevant methodological issues are also explored.

    The book as a whole argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship.

    Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

    Editore
    Wiley
    Data di pubblicazione
    2004
    Lingua
    Inglese
    ISBN 10 
    1405124709
    ISBN 13 
    9781405124706
    Rilegatura
    Copertina flessibile
    Numero di pagine
    160
    Contatto del produttore
    non disponibile
    Persona responsabile
    non disponibile

    Altre edizioni note dello stesso titolo

    9781405124713: The Behavioral Foundations of Strategic Management

    Edizione in evidenza

    ISBN 10:  1405124717 ISBN 13:  9781405124713
    Casa editrice: Wiley, 2004
    Rilegato