The Strategy Pathfinder: Core Concepts and Micro-cases - Brossura

Angwin, Duncan; Cummings, Stephen; Smith, Chris

Brossura

ISBN 10: 1405126132 ISBN 13: 9781405126137

Casa editrice: Blackwell Pub, 2006

Riassunto

The Strategy Pathfinder is built around micro-cases of real-life problems faced by companies and executives. These micro-cases help readers to engage with the kinds of situations they will encounter in their working lives while provoking discussions about key theoretical themes. Original presentation and design makes this an essential companion for both the business-school classroom and the executive briefcase. The Strategy Pathfinder brings experienced and potential executives alike an instant guide to the concepts and techniques they need to know.

An innovative introduction to strategy.

Makes readers active “producers” of strategy, rather than passive recipients of received wisdom.

Presents essential pathways through the strategy jungle.

Each case provokes discussion about a key theoretical theme.

Encourages readers to form a view themselves, and then test it against the views of others, before offering recommendations about how best to proceed.

Cases are drawn from Africa, the Americas, Asia, Europe and Oceania.

Supported by online lecturer supplements, available at www.blackwellpublishing.com/angwin.

Su questo libro

Informazioni sull?autore

Duncan Angwin is associate professor in strategic management at Warwick Business School, University of Warwick, where he has won several awards for teaching excellence and research publications. He is also associate fellow at Sa?d Business School, Oxford, visiting professor at ENPC, Paris, and lectures for Georgetown University, USA. He is Associate Chair for Strategy and Practice at the Strategic Management Society and maintains close links with industry.

Stephen Cummings is Professor of Strategic Management at Victoria Management School, Victoria University of Wellington, New Zealand and regularly lectures at other universities in Asia, Africa and Europe. He is the author of Recreating Strategy and the co-editor (with David Wilson) of Images of Strategy.

Chris Smith is senior lecturer in strategy and Director of the Singapore MBA program for the Adelaide Graduate School of Business, University of Adelaide (South Australia).

Dalla quarta di copertina

The Strategy Pathfinder provides today s hard-pressed business students with a new, effective way to learn about business strategy. Built around micro-cases of real-life problems faced by companies and executives, this 'strategy i-pod' helps business students to engage with the kinds of situation they will encounter in their working lives while provoking discussions about key theoretical themes. These cases are drawn from the Americas, Asia, Europe, Africa and Oceania.

The Strategy Pathfinder is also supported by online lecturer supplements, available at www.blackwellpublishing.com/angwin.

Dettagli dell?edizione

• Editore: Blackwell Pub
• Data di pubblicazione: 2006
• ISBN 10: 1405126132
• ISBN 13: 9781405126137
• Rilegatura: Copertina flessibile
• Lingua: Inglese
• Numero di pagine: 354
• Contatto del produttore: non disponibile