Articoli correlati a A Very Short, Fairly Interesting and Reasonably Cheap...
Sinossi
This is the book marketing students have been waiting for. Packed full of lively debate and funny anecdotes, this book covers topics marketing students are familiar with, such as key thinkers and concepts, and some they are not. It looks at areas most textbooks ignore, such as the development of marketing as a discipline and as an academic subject, and raises arguments that students haven't heard about in their lectures. This book is an antidote to the boring textbook that still tackles key areas addressed in marketing courses.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Informazioni sull?autore
Jim Blythe is Visiting Professor of Marketing at University of Plymouth, UK. Jim Blythe has been a Merchant Navy officer, a ladies hairdresser, a business consultant, a rock musician, a truck driver, a company director and an award-winning playwright all before becoming an academic – he always planned on having a varied life and likes learning new skills. Currently he is trying to learn to grow vegetables (with limited success...), but he has a pilot’s licence and has learned to play drums in a samba band, so the beat goes on.
Jim has written 18 books, over 50 journal articles, and has contributed chapters to 8 other books. He has taught overseas, written open-learning packs for international training organisations and has been a Senior Examiner for the Chartered Institute of Marketing.
His next venture is to study for a degree in modern languages – having left school at 16 he thinks it’s time to get the education he missed out on. He holds four real degrees (including one fake), and therefore feels somewhat irritated that he is mainly known for winning the Cardiff heat of the TV show, Come Dine With Me. Perhaps the latest editions of his textbooks will help redress the balance a little...
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
Compra nuovo
Visualizza questo articolo
EUR 21,10
EUR 11,00 per la spedizione da Germania a Italia
Destinazione, tempi e costi
Risultati della ricerca per A Very Short, Fairly Interesting and Reasonably Cheap...
Foto dell'editore
A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing (Very Short, Fairly Interesting & Cheap Books)
Editore:
SAGE Publications Ltd, 2006
ISBN 10: 141293088X
ISBN 13: 9781412930888
Antico o usato
Brossura
Da: Phatpocket Limited, Waltham Abbey, HERTS, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Codice articolo Z1-U-017-02076
Quantità: 1 disponibili
Foto dell'editore
A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing
Editore:
SAGE Publications, Limited, 2006
ISBN 10: 141293088X
ISBN 13: 9781412930888
Antico o usato
Brossura
Da: Better World Books Ltd, Dunfermline, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Codice articolo GRP16545720
Quantità: 1 disponibili
Foto dell'editore
A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing
Editore:
SAGE Publications, Limited, 2006
ISBN 10: 141293088X
ISBN 13: 9781412930888
Antico o usato
Brossura
Da: Better World Books Ltd, Dunfermline, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Codice articolo GRP88767786
Quantità: 2 disponibili
Foto dell'editore
A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing (Very Short, Fairly Interesting & Cheap Books)
Editore:
SAGE Publications Ltd, 2006
ISBN 10: 141293088X
ISBN 13: 9781412930888
Antico o usato
Paperback
Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: Fair. A readable copy of the book which may include some defects such as highlighting and notes. Cover and pages may be creased and show discolouration. Codice articolo GOR006066899
Quantità: 1 disponibili
Foto dell'editore
A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing (Very Short, Fairly Interesting & Cheap Books)
Editore:
SAGE Publications Ltd, 2006
ISBN 10: 141293088X
ISBN 13: 9781412930888
Antico o usato
Paperback
Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo GOR002845063
Quantità: 1 disponibili
Foto dell'editore
A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing (Very Short, Fairly Interesting & Cheap Books)
Da: AwesomeBooks, Wallingford, Regno Unito
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: Very Good. A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing (Very Short, Fairly Interesting & Cheap Books) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 7719-9781412930888
Quantità: 1 disponibili
Foto dell'editore
A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing (Very Short, Fairly Interesting & Cheap Books)
Da: Bahamut Media, Reading, Regno Unito
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 6545-9781412930888
Quantità: 1 disponibili
Foto dell'editore
A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing (Very Short, Fairly Interesting and Cheap Books)
Editore:
Sage Publications Ltd, 2006
ISBN 10: 141293088X
ISBN 13: 9781412930888
Antico o usato
Paperback
Da: Greener Books, London, Regno Unito
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: Used; Very Good. **SHIPPED FROM UK** We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! Greener Books. Codice articolo 2715376
Quantità: 1 disponibili
Foto dell'editore
A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing
Editore:
SAGE Publications, Limited, 2006
ISBN 10: 141293088X
ISBN 13: 9781412930888
Antico o usato
Brossura
Da: Better World Books: West, Reno, NV, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: Very Good. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Codice articolo GRP88767786
Quantità: 1 disponibili
Immagini fornite dal venditore
A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing
Editore:
Repro India Limited Nov 2006, 2006
ISBN 10: 141293088X
ISBN 13: 9781412930888
Nuovo
Taschenbuch
Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germania
Valutazione del venditore 5 su 5 stelle
Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Studying Marketing is packed full of lively debate and funny anecdotes covering topics marketing students are familiar with, such as key thinkers and concepts, and some they are not. It looks at areas most textbooks ignore, such as the development of marketing as a discipline and as an academic subject, and raises arguments that students haven't heard about in their lectures. Conceived by Chris Grey as an antidote to conventional textbooks, each book in the Very Short, Fairly Interesting and Reasonably Cheap series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. Suitable for Marketing students at Undergraduate and Postgraduate level. Along with professionals involved in marketing and anyone interested in how marketing works. 160 pp. Englisch. Codice articolo 9781412930888
Quantità: 2 disponibili