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Business students and professionals, self-made entrepreneurs and corporate players can use this reference tool to make the grade in marketing courses or keep concepts and their details in order in the busy pace of the working business world. The most important core concepts are explained and options behind those concepts are concise and easy to review being expertly written to offer more answers per page than any publication you've read before. In 6 laminated pages you can quickly review to boost that test score or refresh your memory on organizational buying.
Topics covered include:
- Foundations – Basic Concepts
- Marketing Strategy & Plans
- Marketing Information Systems
- Understanding Consumer Behavior
- Understanding Organizational Buying
- Market Segmentation, Targeting & Positioning
- Product & Brand Strategy
- Services Marketing
- Distribution & Logistics
- Promotion Decisions
- Pricing
- International Marketing
- Promotion Decisions
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Marketing Principles
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Marketing Principles
Da: Rarewaves.com UK, London, Regno Unito
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Mixed Media Product. Condizione: New. Business students and professionals, self-made entrepreneurs and corporate players can use this reference tool to make the grade in marketing courses or keep concepts and their details in order in the busy pace of the working business world. The most important core concepts are explained and options behind those concepts are concise and easy to review being expertly written to offer more answers per page than any publication you've read before. In 6 laminated pages you can quickly review to boost that test score or refresh your memory on organizational buying. Topics covered include: Foundations -- Basic Concepts Marketing Strategy and Plans Marketing Information Systems Understanding Consumer Behavior Understanding Organizational Buying Market Segmentation, Targeting and Positioning Product and Brand Strategy Services Marketing Distribution and Logistics Promotion Decisions Pricing International Marketing Promotion Decisions. Codice articolo LU-9781423215042
Quantità: 11 disponibili
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Marketing Principles
Da: Kennys Bookstore, Olney, MD, U.S.A.
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Condizione: New. Codice articolo V9781423215042
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Marketing Principles
Da: Rarewaves.com USA, London, LONDO, Regno Unito
Valutazione del venditore 5 su 5 stelle
Mixed Media Product. Condizione: New. Business students and professionals, self-made entrepreneurs and corporate players can use this reference tool to make the grade in marketing courses or keep concepts and their details in order in the busy pace of the working business world. The most important core concepts are explained and options behind those concepts are concise and easy to review being expertly written to offer more answers per page than any publication you've read before. In 6 laminated pages you can quickly review to boost that test score or refresh your memory on organizational buying. Topics covered include: Foundations -- Basic Concepts Marketing Strategy and Plans Marketing Information Systems Understanding Consumer Behavior Understanding Organizational Buying Market Segmentation, Targeting and Positioning Product and Brand Strategy Services Marketing Distribution and Logistics Promotion Decisions Pricing International Marketing Promotion Decisions. Codice articolo LU-9781423215042
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Marketing Principles
Da: PBShop.store US, Wood Dale, IL, U.S.A.
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UNK. Condizione: New. New Book. Shipped from UK. Established seller since 2000. Codice articolo C8-9781423215042
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Marketing Principles
Da: PBShop.store UK, Fairford, GLOS, Regno Unito
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UNK. Condizione: New. New Book. Shipped from UK. Established seller since 2000. Codice articolo C8-9781423215042
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Marketing Principles
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Marketing Principles
Da: Better World Books, Mishawaka, IN, U.S.A.
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Marketing Principles
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Condizione: As New. Unread book in perfect condition. Codice articolo 15432835
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MARKETING PRINCIPLES
Da: moluna, Greven, Germania
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