Analysing Quantitative Data: Variable-Based and Case-Based Approaches to Non-experimental Datasets - Rilegato

Kent, Raymond

 
9781446273401: Analysing Quantitative Data: Variable-Based and Case-Based Approaches to Non-experimental Datasets
Rilegato
ISBN 10: 1446273407 ISBN 13: 9781446273401
Casa editrice: Sage Pubns Ltd, 2015

Sinossi

This innovative book provides a fresh take on quantitative data analysis within the social sciences. It presents variable-based and case-based approaches side-by-side encouraging you to learn a range of approaches and to understand which is the most appropriate for your research.

Using two multidisciplinary non-experimental datasets throughout, the book demonstrates that data analysis is really an active dialogue between ideas and evidence.  Each dataset is returned to throughout the chapters enabling you to see the role of the researcher in action; it also showcases the difference between each approach and the significance of researchers’ decisions that must be made as you move through your analysis.

The book is divided into four clear sections:

  • Data and their presentation
  • Variable-based analyses
  • Case-based analyses
  • Comparing and combining approaches

Clear, original and written for students this book should be compulsory reading for anyone looking to conduct non-experimental quantitative data analysis.

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Informazioni sull'autore

Ray Kent is now retired, but was Senior Lecturer in Marketing at the University of Stirling.  He has published on topics as diverse as product range policy, marketing communications with sensitive groups, private trading on the internet, improving email responses and the use of fuzzy logic in data analysis. This is his eighth book; earlier books have been in the areas of the history of sociological research, survey data analysis and marketing research. After each book, he says it will be his last.  We’ll see.

 

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Editore
Sage Pubns Ltd
Data di pubblicazione
2015
Lingua
Inglese
ISBN 10 
1446273407
ISBN 13 
9781446273401
Rilegatura
Copertina rigida
Numero edizione
1
Numero di pagine
376
Contatto del produttore
non disponibile
Persona responsabile
non disponibile

Altre edizioni note dello stesso titolo

9781446273418: Analysing Quantitative Data: Variable-based and Case-based Approaches to Non-experimental Datasets

Edizione in evidenza

ISBN 10:  1446273415 ISBN 13:  9781446273418
Casa editrice: SAGE Publications Ltd, 2015
Brossura