Analysing Quantitative Data: Variable-based and Case-based Approaches to Non-experimental Datasets - Brossura

Raymond A. Kent

 
9781446273418: Analysing Quantitative Data: Variable-based and Case-based Approaches to Non-experimental Datasets
Brossura
ISBN 10: 1446273415 ISBN 13: 9781446273418
Casa editrice: SAGE Publications Ltd, 2015

Sinossi

null

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Informazioni sull'autore

Ray Kent is now retired, but was Senior Lecturer in Marketing at the University of Stirling.  He has published on topics as diverse as product range policy, marketing communications with sensitive groups, private trading on the internet, improving email responses and the use of fuzzy logic in data analysis. This is his eighth book; earlier books have been in the areas of the history of sociological research, survey data analysis and marketing research. After each book, he says it will be his last.  We’ll see.

 

Dalla quarta di copertina

In covering both traditional and newer approaches, and presenting them alongside each other, and by consistently referring to two data sets throughout, this book provides students with a brand-new way of understanding methods and a tool with which they can think about their own research.

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Editore
SAGE Publications Ltd
Data di pubblicazione
2015
Lingua
Inglese
ISBN 10 
1446273415
ISBN 13 
9781446273418
Rilegatura
Copertina flessibile
Numero edizione
1
Numero di pagine
376
Contatto del produttore
non disponibile
Persona responsabile
GPSR Kontakt
gpsr@libri.de

Friedensallee 273
Hamburg
22763
Germania

Altre edizioni note dello stesso titolo

9781446273401: Analysing Quantitative Data: Variable-Based and Case-Based Approaches to Non-experimental Datasets

Edizione in evidenza

ISBN 10:  1446273407 ISBN 13:  9781446273401
Casa editrice: Sage Pubns Ltd, 2015
Rilegato