To make sense of the world, we're always trying to place things in context, whether our environment is physical, cultural, or something else altogether. Now that we live among digital, always-networked products, apps, and places, context is more complicated than ever--starting with "where" and "who" we are.
This practical, insightful book provides a powerful toolset to help information architects, UX professionals, and web and app designers understand and solve the many challenges of contextual ambiguity in the products and services they create. You'll discover not only how to design for a given context, but also how design participates in making context.
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Andrew Hinton is an Information Architect at The Understanding Group (TUG). Since the early 90s, he's been helping clients and employers of all shapes and sizes make better information environments. Andrew is co-founder and past board member of the IA Institute, and is a frequent speaker at UX conferences. You can find links to Andrew-related things at andrewhinton.com. Learn more about his book, Understanding Context, at contextbook.com
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