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Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R - Brossura
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Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R explains and demonstrates, via the accompanying open-source software, how advanced analytical tools can address various business problems. It also gives insight into some of the challenges faced when deploying these tools. Extensively classroom-tested, the text is ideal for students in customer and business analytics or applied data mining as well as professionals in small- to medium-sized organizations.
The book offers an intuitive understanding of how different analytics algorithms work. Where necessary, the authors explain the underlying mathematics in an accessible manner. Each technique presented includes a detailed tutorial that enables hands-on experience with real data. The authors also discuss issues often encountered in applied data mining projects and present the CRISP-DM process model as a practical framework for organizing these projects.
Showing how data mining can improve the performance of organizations, this book and its R-based software provide the skills and tools needed to successfully develop advanced analytics capabilities.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Informazioni sull?autore
Dr. Daniel S. Putler is a Data Artisan in Residence at Alteryx, a business intelligence/analytics software company. Dr. Robert E. Krider is a professor of marketing in the Beedie School of Business at Simon Fraser University. He has also taught in Hong Kong, Shanghai, Portugal, and Germany. His research tackles questions of customer and competitor behavior in retailing and media industries.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
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Customer and Business Analytics : Applied Data Mining for Business Decision Making Using R
Editore:
CRC Press LLC, 2012
ISBN 10: 1466503963
ISBN 13: 9781466503960
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Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R
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Paperback. Condizione: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less 1.6. Codice articolo G1466503963I2N00
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Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R
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Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R
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Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R
Da: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.6. Codice articolo G1466503963I3N00
Quantità: 1 disponibili
Foto dell'editore
Customer and Business Analytics : Applied Data Mining for Business Decision Making Using R
Editore:
CRC Press LLC, 2012
ISBN 10: 1466503963
ISBN 13: 9781466503960
Antico o usato
Brossura
Prima edizione
Da: Better World Books, Mishawaka, IN, U.S.A.
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Condizione: Good. 1st Edition. Used book that is in clean, average condition without any missing pages. Codice articolo 18034568-6
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Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R (Chapman & Hall/CRC the R Series)
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Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,800grams, ISBN:9781466503960. Codice articolo 9642511
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Customer and Business Analytics (Chapman & Hall/CRC The R Series)
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paperback. Condizione: Very Good. Cover has slight wear and edge bend. Pages clean & bright, binding tight. Ships Next Business Day. Codice articolo 240312004
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Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R (Chapman & Hall/CRC The R Series)
Editore:
Chapman and Hall/CRC, 2012
ISBN 10: 1466503963
ISBN 13: 9781466503960
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Paperback. Condizione: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Codice articolo S_307822465
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Foto dell'editore
Customer and Business Analytics (Chapman & Hall/CRC The R Series)
Editore:
Chapman and Hall/CRC, 2012
ISBN 10: 1466503963
ISBN 13: 9781466503960
Antico o usato
paperback
Da: HPB-Emerald, Dallas, TX, U.S.A.
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paperback. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Codice articolo S_437152447
Quantità: 1 disponibili