Articoli correlati a Services Customization Using Web Technologies

Services Customization Using Web Technologies - Rilegato

Kardaras, Dimitrios; Karakostas, Bill

 
9781466616042: Services Customization Using Web Technologies
Rilegato
ISBN 10: 1466616040 ISBN 13: 9781466616042
Casa editrice: Business Science Reference, 2012

Sinossi

The Internet gives the consumer almost unlimited choice in products. At the same time, it causes a globalization of consumer habits and tastes. One important question that arises is: Does the Internet and the World Wide Web offer the same opportunities for choice of services as they do for products? Services Customization Using Web Technologies aims to advance our understanding of Web-related concepts, approaches, and technologies revolving around the core theme of e-service customization. Limitless e-service choice can become possible on the Web only through customization. Understanding such customization on the Web, applied at a mass market level, in a cost efficient manner, will present an unprecedented opportunity for both the industry and the consumers. For both researchers and practitioners, understanding that as service customization accelerates through other types of industries and consumers, we will experience, the benefits of service customization in many more areas of everyday life.

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Product Description

Book by Dimitris Kardaras

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Editore
Business Science Reference
Data di pubblicazione
2012
Lingua
Inglese
ISBN 10 
1466616040
ISBN 13 
9781466616042
Rilegatura
Copertina rigida
Numero edizione
1
Numero di pagine
267
Contatto del produttore
non disponibile
Persona responsabile
gpsr@libri.de
gpsr@libri.de

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