Doing Visual Analysis: From Theory to Practice: 1 - Brossura

Per Ledin And David Machin

 
9781473972988: Doing Visual Analysis: From Theory to Practice: 1
Brossura
ISBN 10: 1473972981 ISBN 13: 9781473972988
Casa editrice: Sage Pubns Ltd, 2018

Sinossi

Visual communication shapes our perceptions and experiences of the world. This is not only a question of photographs or video, but also the design of websites, the use of data visualization software, the branding of packaging, and even the design of buildings and furniture.

Doing Visual Analysis: From Theory to Practice provides a concrete set of tools to research and analyse this wide range of visual data. Showing students how to apply the right mix of methods to their own research projects, it equips them with the skills to break down and analyse the range of contemporary visual communication. The book:

  • Provides examples of how and where certain tools can be used in a project or dissertation
  • Discusses the type of research questions best suited to different tools and methods
  • Shows students how to mix approaches and use tools alongside other methods, such as content analysis or interviews

Doing Visual Analysis is an essential companion for students and researchers of visual data across the social sciences. 

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Informazioni sull'autore

David Machin is Lecturer in the Department of Media and Communication at the University of Leicester. He is co-editor of the journal Social Semiotics and has written five other books, including Introduction to Multimodal Analysis (Hodder, 2007), and News Production (Routledge, 2006), as well as co-editing the Media Audiences major work with Barrie Gunter.

Dalla quarta di copertina

This text provides a concrete set of tools to research and analyse a wide range of visual data, showing students how to apply the right mix of methods to their own research projects and equipping them with the skills to break down and analyse contemporary visual communication.

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Editore
Sage Pubns Ltd
Data di pubblicazione
2018
Lingua
Inglese
ISBN 10 
1473972981
ISBN 13 
9781473972988
Rilegatura
Copertina flessibile
Numero edizione
1
Numero di pagine
216
Contatto del produttore
non disponibile
Persona responsabile
non disponibile

Altre edizioni note dello stesso titolo

9781473972995: Doing Visual Analysis: From Theory to Practice: 1

Edizione in evidenza

ISBN 10:  147397299X ISBN 13:  9781473972995
Casa editrice: SAGE Publications Ltd, 2018
Brossura