Articoli correlati a Crisis Communication and Crisis Management: An Ethical...

Crisis Communication and Crisis Management: An Ethical Approach - Brossura

St. John, Burton, III; Pearson, Yvette E.

 
9781483316147: Crisis Communication and Crisis Management: An Ethical Approach
Brossura
ISBN 10: 1483316149 ISBN 13: 9781483316147
Casa editrice: SAGE Publications, Inc, 2016

Sinossi

Crisis Communication and Crisis Management: An Ethical Approach is the only text on the market to provide students with the integration of ethical inquiry into the fundamentals of crisis communication.. Authors Burton St. John III and Yvette E. Pearson combine comprehensive coverage of the key skills, concepts, and theories of crisis communication with an extensive collection of contemporary case studies, giving students a strong understanding of the essential role that communicators play in moments of crisis.  Students are encouraged to build upon their communication and ethical decision making skills using a variety of stakeholder inventories, hypothetical scenarios, discussion questions, and professional profiles. Students will also gain exposure to a mixture of discrete and ongoing crises, preparing them to manage both one-time crises and continuing crises.

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Dalla quarta di copertina

The first text to introduce students to the fundamentals of crisis communication using an ethical approach.

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Editore
SAGE Publications, Inc
Data di pubblicazione
2016
Lingua
Inglese
ISBN 10 
1483316149
ISBN 13 
9781483316147
Rilegatura
Copertina flessibile
Numero edizione
1
Numero di pagine
224
Contatto del produttore
non disponibile
Persona responsabile
non disponibile