Articoli correlati a Design Thinking at Work: How Innovative Organizations...

Design Thinking at Work: How Innovative Organizations Are Embracing Design - Brossura

Dunne, David

 
9781487548780: Design Thinking at Work: How Innovative Organizations Are Embracing Design
Brossura
ISBN 10: 1487548788 ISBN 13: 9781487548780
Casa editrice: Rot, 2021

Sinossi

The result of extensive international research with multinationals, governments, and non-profits, Design Thinking at Work explores the challenges that organizations face when developing creative strategies to innovate and solve problems. Now available for the first time in paper, Design Thinking at Work explores how many organizations have embraced "design thinking" as a fresh approach to fundamental problems, and how it may be applied in practice.


Design thinkers constantly run headlong into challenges in bureaucratic and hostile cultures. Through compelling examples and stories from the field, Dunne explains the challenges they face, how the best organizations, including Procter & Gamble and the Australian Tax Office, are dealing with these challenges, and what lessons can be distilled from their experiences. Essential reading for anyone interested in how design works in the real world, Design Thinking at Work challenges many of the wild claims that have been made for design thinking, while offering a way forward.

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Informazioni sull'autore

David Dunne is Professor and Director of MBA Programs at the Peter B. Gustavson School of Business, University of Victoria.

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Editore
Rot
Data di pubblicazione
2021
Lingua
Inglese
ISBN 10 
1487548788
ISBN 13 
9781487548780
Rilegatura
Copertina flessibile
Numero di pagine
214
Contatto del produttore
non disponibile
Persona responsabile
GPSR Kontakt
gpsr@libri.de

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