More than 2,000 detailed definitions offer information on all facets of marketing and associated terminology ranging from finance issues to physical distribution, social marketing, product development, marketing research, strategic marketing, pricing, global marketing and consumer behavior. All entries are alphabetized, and abbreviations or acronyms appear as entries in the main text. Annotation copyright Book News, Inc. Portland, Or.
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EUR 21,38 per la spedizione da U.S.A. a Italia
Destinazione, tempi e costiDa: Wonder Book, Frederick, MD, U.S.A.
Condizione: Very Good. Very Good condition. Very Good dust jacket. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Codice articolo Z06I-00421
Quantità: 1 disponibili