Call Center Benchmarking: How Good Is "Good Enough": Deciding If Good is Good Enough - Brossura

Anton, Jon; Gustin, David; Spit, Stijn

 
9781557532152: Call Center Benchmarking: How Good Is "Good Enough": Deciding If Good is Good Enough
Brossura
ISBN 10: 155753215X ISBN 13: 9781557532152
Casa editrice: Purdue Univ Pr, 2000

Sinossi

Executives are beginning to recognize the potential of the call center as a significant revenue generator, perhaps one of the surest investments they can make in enhancing and creating customer value and bottom-line profits. Return on investments made in customer accessibility is seldom less than 100% in the first year, and frequently even more if customer lifetime value is included in the equation. Herein lies the challenge and the primary reason to benchmark your call center metrics against not only the best-in-the-world, but also your most direct competitors, i.e., best-in-class. This book describes in practical terms the "ins and outs" of benchmarking.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Product Description

Book by Anton Jon Gustin David

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Editore
Purdue Univ Pr
Data di pubblicazione
2000
Lingua
Inglese
ISBN 10 
155753215X
ISBN 13 
9781557532152
Rilegatura
Copertina flessibile
Numero di pagine
84
Contatto del produttore
non disponibile
Persona responsabile
non disponibile