Sinossi
Written by a team where the father is recognized as the world's foremost evolutionary systems scientist and the son is one of the youngest members of the top management of a Fortune 500 transnational company, The Insight Edge, in the words of James Ogilvy, comes at a crucial time and speaks to the needs of the time. It is essential reading in an age where information is the new capital, and knowledge of the basic trends that shape our world is a vital part of the required information.
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