Information and Communications Technology for Competitive Intelligence - Rilegato

Vriens, Dirk Jaap

 
9781591401421: Information and Communications Technology for Competitive Intelligence
Rilegato
ISBN 10: 1591401429 ISBN 13: 9781591401421
Casa editrice: Igi Global, 2003

Sinossi

In today's complex and dynamic world the need to be informed about what is going on in the environment of the organization is increasing rapidly. To this end, organizations implement a process called 'competitive intelligence'. Competitive intelligence (CI) is about gathering and analyzing environmental information for strategic purposes. To gather and analyze this information, information and communication technology (ICT) is an invaluable tool. Examples are: the Internet, data warehouses or specific applications for competitive intelligence. However, the uncritical implementation of these tools may lead to an 'information overload' or to 'environmental myopia'. To select the right ICT tools for CI, an organization needs to understand the role of ICT in the CI-process. Information and Communications Technology for Competitive Intelligence addresses this need. It sets out to assess the role and possibilities of ICT in the intelligence activities from different perspectives.

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Product Description

Book by None

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Editore
Igi Global
Data di pubblicazione
2003
Lingua
Inglese
ISBN 10 
1591401429
ISBN 13 
9781591401421
Rilegatura
Copertina rigida
Numero di pagine
350
Contatto del produttore
non disponibile
Persona responsabile
non disponibile

Altre edizioni note dello stesso titolo

9781591402145: Information and Communication Technology for Competitive Intelligence

Edizione in evidenza

ISBN 10:  159140214X ISBN 13:  9781591402145
Casa editrice: Igi Global, 2003
Brossura