Demographics: A Guide to Methods and Data Sources for Media, Business, and Government - Rilegato

Murdock, Steven H.; Kelley, Chris; Jordan, Jeffrey L.; Pecotte, Beverly; Luedke, Alvin

 
9781594511776: Demographics: A Guide to Methods and Data Sources for Media, Business, and Government

Sinossi

Demographics has become a critical dimension of the work of many journalists, business professionals, and government analysts and managers. Yet those who are not professional demographers often find locating and effectively using demographics difficult. Written by leading authorities, Demographics provides a single-volume resource that is readily understandable by everyone. It describes and demonstrates how students and working professionals can obtain, use, and communicate demographic information effectively. Consisting of ten chapters organized into four sections on basic demographic concepts, definitions, and methods, this book includes sources of demographic and economic data as well as explanations and examples of how to effectively and accurately use them.

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Informazioni sull?autore

Murdock, Steven H.; Kelley, Chris; Jordan, Jeffrey L.; Pecotte, Beverly; Luedke, Alvin

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9781594511783: Demographics: A Guide to Methods and Data Sources for Media, Business, and Government

Edizione in evidenza

ISBN 10:  1594511780 ISBN 13:  9781594511783
Casa editrice: Routledge, 2006
Brossura