Islands of Profit in a Sea of Red Ink: Why 40% of Your Business Is Unprofitable, and How to Fix It

Byrnes, Jonathan L. S.

ISBN 10: 1596595310 ISBN 13: 9781596595316

Casa editrice: Gildan Audio, 2010

Riassunto

Top companies around the world turn to Jonathan Byrnes to figure out where the profit is. He can show them which parts of their businesses are worth expanding and which are just a drain on resources. Most astonishing, he has found that roughly 40 percent of any new client's business is unprofitable and that profit increases of 30 percent or more are within reach.Byrnes reveals an uncomfortable truth: It's possible, even easy, to have everyone in your company meet their sales targets and still lose money. He explains how to rethink your business for maximum profit. He also destroys harmful myths, such as:? Revenues are good, costs are bad? All customers should get the same great service? If everyone does his or her job well, the company will prosperEvery company has enormous potential waiting to be unleashed; this audio book offers precise thinking and strategies to help every manager reach that potential.

Su questo libro

Informazioni sull?autore

Jonathan L.S. Byrnes is a Senior Lecturer at MIT, where he has taught at the graduate level and in executive programs for over fifteen years. He has authored over one hundred books, articles, cases, notes, and expert submissions. He wrote a monthly column on managing profitability, called "The Bottom Line," in Harvard Business School's Working Knowledge e-newsletter for four years.



Byrnes is also President of Jonathan Byrnes & Co., a consulting company. He has advised over fifty major companies and industry associations. He has served on the Advisory Boards of Objectiva Software and Autopart International, two companies that were acquired at a substantial gain, and he currently serves on the Advisory Boards of danoo, OCO, and WaveMark, all early-stage companies.

Dettagli dell'edizione

• Editore: Gildan Audio
• Data di pubblicazione: 2010
• Lingua: Inglese
• ISBN 10: 1596595310
• ISBN 13: 9781596595316
• Rilegatura: Audio CD
• Contatto del produttore: non disponibile
• Persona responsabile: non disponibile