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Millions have played the game Jenga, but few know the surprising story of the woman who created the game. From cattle ranches in Africa to the royal tennis courts in London, the story of Leslie Scott and Jenga weaves an adventurous tale of personal triumph and business success with keen insights into the secrets behind launching one of the best-known brands in the world.An English expatriate born and raised in Africa, Scott became a phenomenally successful woman in the male-dominated toy business through relentless curiosity and tenacious belief. Her unconventional path to success was driven by her unorthodox approach, her penchant for risk, and her passion for adventure. Along the way, she came to understand how certain ideas transform themselves into successful products. Through expert storytelling, Scott illuminates basic business concepts with unconventional linkages from explaining what African cattle and medieval heraldry can teach us about branding to discovering the keys to market differentiation by examining a coral reef.Scott entertains with style, grace, and free-flowing intellect. Enter a fascinating world of creative success, practical business lessons, and hilarious but true stories.
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Informazioni sull?autore
Leslie Scott was born to an expatriate family in Africa and educated in England. She is the creator of Jenga, the second-best selling game in the world, and the co-founder of Oxford games. One of the world s few professional game designers, Scott spends her time in the Oxford countryside and the African plains with her two children and her husband.
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Millions have played the game Jenga, but few know the surprising story of the woman who created the game. From cattle ranches in Africa to the royal tennis courts in London, the story of Leslie Scott and Jenga weaves an adventurous tale of personal triumph and business success with keen insights into the secrets behind launching one of the best-known brands in the world.An English expatriate born and raised in Africa, Scott became a phenomenally successful woman in the male-dominated toy business through relentless curiosity and tenacious belief. Her unconventional path to success was driven by her unorthodox approach, her penchant for risk, and her passion for adventure. Along the way, she came to understand how certain ideas transform themselves into successful products. Through expert storytelling, Scott illuminates basic business concepts with unconventional linkages from explaining what African cattle and medieval heraldry can teach us about branding to discovering the keys to market differentiation by examining a coral reef.Scott entertains with style, grace, and free-flowing intellect. Enter a fascinating world of creative success, practical business lessons, and hilarious but true stories.
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- EditoreGreenleaf Book Group Llc
- Data di pubblicazione2009
- ISBN 10 1608320022
- ISBN 13 9781608320028
- RilegaturaCopertina rigida
- LinguaInglese
- Numero di pagine238
- Contatto del produttorenon disponibile
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About Jenga: The Remarkable Business of Creating a Game that Became a
Editore:
Greenleaf Book Group Llc, 2009
ISBN 10: 1608320022
ISBN 13: 9781608320028
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Hardback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo GOR002006986
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About Jenga: The Remarkable Business of Creating a Game that Became a Household Name
Editore:
Greenleaf Book Group Llc, 2009
ISBN 10: 1608320022
ISBN 13: 9781608320028
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Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.15. Codice articolo G1608320022I4N00
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About Jenga: The Remarkable Business of Creating a Game that Became a Household Name
Editore:
Greenleaf Book Group Llc, 2009
ISBN 10: 1608320022
ISBN 13: 9781608320028
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Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
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Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.15. Codice articolo G1608320022I4N00
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About Jenga : The Remarkable Business of Creating a Game That Became a Household Name
Editore:
Greenleaf Book Group, 2009
ISBN 10: 1608320022
ISBN 13: 9781608320028
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Condizione: Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects. Codice articolo 3792850-75
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About Jenga: The Remarkable Business of Creating a Game that Became a Household Name
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Greenleaf Book Group Press, 2009
ISBN 10: 1608320022
ISBN 13: 9781608320028
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About Jenga: The Remarkable Business of Creating a Game that Became a Household Name
Editore:
Greenleaf Book Group Llc, 2009
ISBN 10: 1608320022
ISBN 13: 9781608320028
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Condizione: good. Book is considered to be in good or better condition. The actual cover image may not match the stock photo. Hard cover books may show signs of wear on the spine, cover or dust jacket. Paperback book may show signs of wear on spine or cover as well as having a slight bend, curve or creasing to it. Book should have minimal to no writing inside and no highlighting. Pages should be free of tears or creasing. Stickers should not be present on cover or elsewhere, and any CD or DVD expected with the book is included. Book is not a former library copy. Codice articolo SEWV.1608320022.G
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About Jenga The Remarkable Bus
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ISBN 10: 1608320022
ISBN 13: 9781608320028
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Condizione: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Codice articolo 00073512107
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About Jenga: The Remarkable Business of Creating a Game that Became a Household Name
Editore:
Greenleaf Book Group, 2010
ISBN 10: 1608320022
ISBN 13: 9781608320028
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Da: OUT-OF-THE-WAY BOOKS, North Adams, MI, U.S.A.
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Hardcover. Condizione: Near Fine. Condizione sovraccoperta: Near Fine. 1st Edition. Near fine hard cover edition with near fine dust jacket. 1st Edition. 1st Printing. Clean. Tight binding. 238 pages. Codice articolo 006699
Quantità: 1 disponibili
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About Jenga: The Remarkable Business of Creating a Game that Became a Household Name
Editore:
Greenleaf Book Group Press, USA, 2009
ISBN 10: 1608320022
ISBN 13: 9781608320028
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Da: SAVERY BOOKS, Brighton, East Sussex, Regno Unito
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Hardcover. Condizione: Very Good. Condizione sovraccoperta: Very Good. HARDBACK IN JACKET. Clean & tight. No inscriptions. Flat pages. Jacket is now under clear removable covers. Dispatched ROYAL MAIL FIRST CLASS with TRACKING next working day or sooner securely boxed in cardboard. ref 501.3. Codice articolo 041902
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About Jenga: The Remarkable Business of Creating a Game that Became a Household Name
Editore:
Greenleaf Book Group Press, 2009
ISBN 10: 1608320022
ISBN 13: 9781608320028
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Prima edizione
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Da: Bookensteins, Las Vegas, NV, U.S.A.
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Hardcover. Condizione: Near Fine. Condizione sovraccoperta: Near Fine. 1st Edition. Inscribed and dated by the Author on the FFEP. Front top right corner of the dust jacket is slightly bumped. Book pages are clean with no marks or page folds. Bookseller Inventory BS/BS7419 062019. Signed by Author(s). Codice articolo 007419
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