How to Write Copy That Sells: The Step-by-Step System For More Sales, to More Customers, More Often - Rilegato

Edwards, Ray

Rilegato

ISBN 10: 1614485038 ISBN 13: 9781614485032

Casa editrice: Morgan James Pub, 2016

Riassunto

Writing copy that sells without seeming “salesy” can be tough, but is an essential business skill. How To Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash – including copywriters, freelancers, and entrepreneurs.

Inside, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.

You'll also discover:

• The universal hidden structure behind all persuasive copy.
• How to avoid the most common copywriting mistakes.
• A simple technique for writing copy that’s easy to read.
• How to write powerful short copy for social media.
• Sample headlines, bullet points, and openings – yours to “swipe” and use as your own!
• Tons of templates, examples, and checklists guaranteed to improve your copy.
• ...And much, much more! Writing Copy That Sells is your indispensable guide to creating fresh, fast, effective copy that generates sales like magic.

This book is for everyone who needs to write copy that sells – including copywriters, freelancers, and entrepreneurs. Writing copy that sells without seeming “salesy” can be tough, but is an essential skill. How To Write Copy That Sells supplies specific copywriting techniques for everything from email marketing, web sites, and social media, to traditional media ads and direct mail.

Su questo libro

Informazioni sull?autore

Ray Edwards is a communications strategist and copywriter for some of the most powerful voices in leadership and business. His clients include New York Times best-selling authors Tony Robbins (author of Unleash the Giant Within and Money: Master the Game), Jack Canfield and Mark Victor Hansen (co-authors of Chicken Soup For the Soul), Jeff Walker (author of Launch), and many more.

Dettagli dell?edizione

• Editore: Morgan James Pub
• Data di pubblicazione: 2016
• ISBN 10: 1614485038
• ISBN 13: 9781614485032
• Rilegatura: Copertina rigida
• Lingua: Inglese
• Numero di pagine: 163
• Contatto del produttore: non disponibile