In 1978, fourteen-year-old technology prodigy V. A. Shiva Ayyadurai invented email. From there, he would go on to manage email for the Clinton administration and create email-sorting software that would be used by some of the largest companies in the world, including Nike, AT&T, Toyota, and JC Penny. He discovered that incoming emails offered countless opportunities to mine data and solidify relationships with citizens and customers—opportunities of which organizations everywhere were failing to take advantage.
Through a series of case studies, this fascinating book demonstrates how organizations of all types and sizes can realize the infinite potential of email to strengthen their brands and reach their audiences in incredibly creative ways. From facilitating more effective and courteous customer service to mining useful information about their clients, from averting disaster by catching product defects early to understanding and managing their public image, companies will discover new and innovative uses for the contents of their inboxes.
Don’t miss another opportunity to connect with your clients. Let one of the great innovators of our time show you how to transform your info@ email account into a goldmine.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
The story behind one of the most important innovations of the last century-and how companies can use it to mine data and deepen their relationships with customers.
Dr. V. A. Shiva Ayyadurai is a scientist-technologist, entrepreneur, and educator. In 1978, at age fourteen, he invented the world's first email system, for which he was awarded a US copyright. He holds four degrees from MIT and is a Fulbright Scholar, Lemelson-MIT Awards Finalist, and Westinghouse Science Talent Honors Award recipient. He lives in Belmont, Massachusetts.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
EUR 17,00 per la spedizione da U.S.A. a Italia
Destinazione, tempi e costiEUR 2,00 per la spedizione da Irlanda a Italia
Destinazione, tempi e costiDa: Better World Books, Mishawaka, IN, U.S.A.
Condizione: Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Codice articolo 7603775-6
Quantità: 1 disponibili
Da: Better World Books, Mishawaka, IN, U.S.A.
Condizione: Good. Used book that is in clean, average condition without any missing pages. Codice articolo 4398270-6
Quantità: 1 disponibili
Da: Better World Books, Mishawaka, IN, U.S.A.
Condizione: Very Good. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Codice articolo 7970306-6
Quantità: 1 disponibili
Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
Condizione: New. Through a series of case studies, this book demonstrates how organizations of all types and sizes can realize the infinite potential of email to strengthen their brands and reach their audiences in incredibly creative ways. Num Pages: 240 pages, black & white illustrations, black & white tables. BIC Classification: KJD; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 242 x 157 x 24. Weight in Grams: 438. . 2013. 1st Edition. Hardcover. . . . . Codice articolo V9781621532637
Quantità: 15 disponibili
Da: Rarewaves.com UK, London, Regno Unito
Hardback. Condizione: New. In 1978, fourteen-year-old technology prodigy V. A. Shiva Ayyadurai invented email. From there, he would go on to manage email for the Clinton administration and create email-sorting software that would be used by some of the largest companies in the world, including Nike, ATandT, Toyota, and JC Penny. He discovered that incoming emails offered countless opportunities to mine data and solidify relationships with citizens and customers-opportunities of which organizations everywhere were failing to take advantage.Through a series of case studies, this fascinating book demonstrates how organizations of all types and sizes can realize the infinite potential of email to strengthen their brands and reach their audiences in incredibly creative ways. From facilitating more effective and courteous customer service to mining useful information about their clients, from averting disaster by catching product defects early to understanding and managing their public image, companies will discover new and innovative uses for the contents of their inboxes. Don't miss another opportunity to connect with your clients. Let one of the great innovators of our time show you how to transform your info@ email account into a goldmine. Codice articolo LU-9781621532637
Quantità: 8 disponibili
Da: Kennys Bookstore, Olney, MD, U.S.A.
Condizione: New. Through a series of case studies, this book demonstrates how organizations of all types and sizes can realize the infinite potential of email to strengthen their brands and reach their audiences in incredibly creative ways. Num Pages: 240 pages, black & white illustrations, black & white tables. BIC Classification: KJD; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 242 x 157 x 24. Weight in Grams: 438. . 2013. 1st Edition. Hardcover. . . . . Books ship from the US and Ireland. Codice articolo V9781621532637
Quantità: 15 disponibili
Da: Rarewaves.com USA, London, LONDO, Regno Unito
Hardback. Condizione: New. In 1978, fourteen-year-old technology prodigy V. A. Shiva Ayyadurai invented email. From there, he would go on to manage email for the Clinton administration and create email-sorting software that would be used by some of the largest companies in the world, including Nike, ATandT, Toyota, and JC Penny. He discovered that incoming emails offered countless opportunities to mine data and solidify relationships with citizens and customers-opportunities of which organizations everywhere were failing to take advantage.Through a series of case studies, this fascinating book demonstrates how organizations of all types and sizes can realize the infinite potential of email to strengthen their brands and reach their audiences in incredibly creative ways. From facilitating more effective and courteous customer service to mining useful information about their clients, from averting disaster by catching product defects early to understanding and managing their public image, companies will discover new and innovative uses for the contents of their inboxes. Don't miss another opportunity to connect with your clients. Let one of the great innovators of our time show you how to transform your info@ email account into a goldmine. Codice articolo LU-9781621532637
Quantità: 8 disponibili
Da: GreatBookPrices, Columbia, MD, U.S.A.
Condizione: As New. Unread book in perfect condition. Codice articolo 19811892
Quantità: 15 disponibili
Da: GreatBookPrices, Columbia, MD, U.S.A.
Condizione: New. Codice articolo 19811892-n
Quantità: 15 disponibili
Da: moluna, Greven, Germania
Gebunden. Condizione: New. KlappentextrnrnIn 1978, fourteen-year-old technology prodigy V. A. Shiva Ayyadurai invented email. From there, he would go on to manage email for the Clinton administration and create email-sorting software that would be used by some of the larg. Codice articolo 904568025
Quantità: Più di 20 disponibili