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Be an InventHer: An Everywoman's Guide to Creating the Next Big Thing - Brossura

Yoo M

 
9781632172754: Be an InventHer: An Everywoman's Guide to Creating the Next Big Thing

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Be an InventHer

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Informazioni sull'autore

Mina Yoo is a a savvy entrepreneur and a former professor and researcher of entrepreneurship at the University of Washington Foster School of Business and Stanford University. As a new mom training to summit Mount Rainier, she reinvented the carabiner by developing the Heroclip, a modified version that features a clip and a rotating, folding hook.

A recovering lawyer, coauthor Hilary Meyerson is a professional writer and social media marketing expert. She has written feature stories for several regional national and literary magazines including Seattle magazine, Seattle Metropolitan and McSweeney's. She also runs a social media/marketing company, Little Candle Media, where she advises many startup businesses on how to best leverage social media in their marketing efforts.

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