The Role of Creativity in the Management of Innovation: State of the Art and Future Research Outlook: 27 - Rilegato

Libro 10 di 20: Series on Technology Management
 
9781786342003: The Role of Creativity in the Management of Innovation: State of the Art and Future Research Outlook: 27
Rilegato
ISBN 10: 1786342006 ISBN 13: 9781786342003
Casa editrice: World Scientific Pub Co Inc, 2017

Sinossi

The effective management of innovation is integral to the development of any business. This book provides a collection of articles dealing with creativity in the context of innovation management from an interdisciplinary perspective of business, psychology and engineering. It takes papers from a Special Issue in the International Journal of Innovation and Management, published by World Scientific in 2016, and combines them with original articles written by some of the top academic minds in business and management. It covers topics such as creativity in innovation from a leadership perspective, creativity reduction in avoidance- and approach-oriented persons, creativity techniques and innovation, and the interplay between cognitive and organisational processes.The Role of Creativity in the Management of Innovation gives MBA graduate and undergraduate students, professors and business managers a comprehensive overview of current thinking in the field of business.

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Editore
World Scientific Pub Co Inc
Data di pubblicazione
2017
Lingua
Inglese
ISBN 10 
1786342006
ISBN 13 
9781786342003
Rilegatura
Copertina rigida
Numero di pagine
300
Redattore
Brem Alexander, Puente-diaz Rogelio, Agogue Marine
Contatto del produttore
non disponibile
Persona responsabile
gpsr@libri.de
gpsr@libri.de

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