Big Shots, Business the Amazon.com Way: Secrets of the Worlds Most Astonishing Web Business - Brossura

Saunders, Rebecca

Brossura

ISBN 10: 184112155X ISBN 13: 9781841121550

Casa editrice: Capstone, 2002

Riassunto

Amazon.com hat mit seinem Online-Geschäft die großen Buchhändler kräftig ins Wanken gebracht hat. Aber mit der Erweiterung seines Angebots um Arzneimittel, Web-Auktionen und Multimedia betritt Jeff Bezos jetzt unerforschtes Terrain. Übertreibt es Bezos jetzt, oder bringt er Amazon.com in die beste Startposition für den E-Commerce der Zukunft? Diese so genannte 'Marktkorrektur' hat die Zukunft des Internet-Einzelhandels zwar in Frage gestellt, aber Amazons Zukunft sieht noch immer rosig aus.
Diese komplett aktualisierte Neuauflage von "Business the Amazon.com Way" untersucht, wie Jeff Bezos sein Unternehmen in eine neue Phase des E-Commerce führt, die Investoren mit Gewinnen lockt, den Kunden ein großartiges Einkaufserlebnis beschert und Modellcharakter hat für Unternehmer und Firmenchefs auf der ganzen Welt. Eine inspirierende und faszinierende Lektüre.

Su questo libro

Informazioni sull?autore

Rebecca Saunders is a freelance journalist based in New York City.

Dalla quarta di copertina

Ten secrets of the world's most astonishing web business:
Live and breathe e-commerce
Fill the place with entrepreneurs
Focus
Brand the site
Get and keep customers by offering great value
Develop Unbeatable Logistics
Stay Lean
Practice Technoleverage
Constantly Reinvent the Business
Grow with the Best

Dal risvolto di copertina interno

Having toppled the bookselling giants on-line, Jeff Bezos is now leading Amazon.com into uncharted territory. With pharmaceuticals, web auctions and multimedia added to its list, not to mention a makeover for the web's most recognizable site, is Amzon pushing its luck or positioning for the future of e-commerce? The so-called 'market correction' has questioned the future of e-tailing, but for now the future for Amazon looks bright.

Now completely updated for this new edition, Business the Amazon.com Way shows how Jeff Bezos is leading Amazon into the harvesting phase promising a great ride for investors, a geat experience for shoppers and a model for entrepreneurs and business leaders everywhere. Rebecca Saunders reveals even more secrets, deals, schemes and dreams of one of the world's web superstars. Business the Amazon.com Way is at once an inspiring and engaging insight into the ingredients of success and source of invaluable business lessons for the next generation of winners.

Dettagli dell'edizione

• Editore: Capstone
• Data di pubblicazione: 2002
• Lingua: Inglese
• ISBN 10: 184112155X
• ISBN 13: 9781841121550
• Rilegatura: Copertina flessibile
• Numero di pagine: 232
• Contatto del produttore: non disponibile
• Persona responsabile: non disponibile