Successful Event Management: A Practical Handbook - Brossura

Shore, Anton; Parry, Bryn

Brossura

ISBN 10: 1844800768 ISBN 13: 9781844800766

Casa editrice: Cengage Learning Business Pr, 2004

Riassunto

This is the essential guide for anyone who needs to know how to organize a special event?a festival, a celebration party, a media launch or an annual fete. The text contains clear, step-by-step guide including planning, budgeting, marketing and organization; a wide range of informative case studies from around Europe, including suggested websites and sources of reference material to consult and a set of useful planning forms to assist hose new to events organization. The authors? combination of industry experience, expertise and a lively approach makes this an ideal textbook for students of Events Management and related courses, as well as providing a valuable handbook for those new to organizing events. This is the essential guide for anyone who needs to know how to organize a special event?a festival, a celebration party, a media launch or an annual fete. The text contains clear, step-by-step guide including planning, budgeting, marketing and organization; a wide range of informative case studies from around Europe, including suggested websites and sources of reference material to consult and a set of useful planning forms to assist hose new to events organization. The authors? combination of industry experience, expertise and a lively approach makes this an ideal textbook for students of Events Management and related courses, as well as providing a valuable handbook for those new to organizing events.

Dettagli dell'edizione

• Editore: Cengage Learning Business Pr
• Data di pubblicazione: 2004
• Lingua: Inglese
• ISBN 10: 1844800768
• ISBN 13: 9781844800766
• Rilegatura: Copertina flessibile
• Numero edizione: 2
• Numero di pagine: 246
• Contatto del produttore: non disponibile
• Persona responsabile: non disponibile