Ethnography at Work follows the experiences of the author as a participant observer in the day-to-day running of a Japanese advertising agency. The book reveals the intricate behind-the-scenes planning, discussion, negotiations and strategies needed to ensure that the agency's presentation to a potential client will be preferred over that of a rival firm. The book shows how detailed ethnography can lead to an understanding of numerous different, but interlocking, theoretical issues. It demonstrates how ethnography can travel beyond the academic realm and be used by business personnel to heighten their understanding of their companies' organizational structures, strategies and daily work practices. Asking crucial questions about the role of the anthropologist in the field, Ethnography at Work introduces students to ways in which anthropologists study social systems in business.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Brian Moeran is Professor of Culture and Communication, Copenhagen Business School. He is the author of numerous books and articles.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
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Destinazione, tempi e costiDa: AwesomeBooks, Wallingford, Regno Unito
Paperback. Condizione: Very Good. Ethnography at Work This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 7719-9781845204983
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Da: Bahamut Media, Reading, Regno Unito
Paperback. Condizione: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 6545-9781845204983
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Da: Bill & Ben Books, Faringdon, Regno Unito
Paperback. Condizione: As New. Ethnography at Work follows the experiences of the author as a participant observer in the day-to-day running of a Japanese advertising agency. The book reveals the intricate behind-the-scenes planning, discussion, negotiations and strategies needed to ensure that the agency's presentation to a potential client will be preferred over that of a rival firm. The book shows how detailed ethnography can lead to an understanding of numerous different, but interlocking, theoretical issues. It demonstrates how ethnography can travel beyond the academic realm and be used by business personnel to heighten their understanding of their companies' organizational structures, strategies and daily work practices. Asking crucial questions about the role of the anthropologist in the field, Ethnography at Work introduces students to ways in which anthropologists study social systems in business. Codice articolo 0094241
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Da: Better World Books: West, Reno, NV, U.S.A.
Condizione: Good. New. Used book that is in clean, average condition without any missing pages. Codice articolo 51859072-75
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Da: GridFreed, North Las Vegas, NV, U.S.A.
Paperback. Condizione: Good. Good condition with wear and markings. Codice articolo 100-25236
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Da: Book House in Dinkytown, IOBA, Minneapolis, MN, U.S.A.
Paperback. Condizione: Very Good+. Unused, still looks almost new. Spine is uncreased, binding tight and sturdy; text clean. NOT ex-lib. Ships from Dinkytown in Minneapolis, Minnesota. Codice articolo 231743
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Da: GreatBookPrices, Columbia, MD, U.S.A.
Condizione: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers. Codice articolo 5080314-5
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Da: moluna, Greven, Germania
Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Brian Moeran is Professor of Culture and Communication, Copenhagen Business School. He is the author of numerous books and articles.Ethnography at Work follows the experiences of the author as a participant observer in the day-to-day running of a Ja. Codice articolo 597070757
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Da: THE SAINT BOOKSTORE, Southport, Regno Unito
Paperback / softback. Condizione: New. New copy - Usually dispatched within 4 working days. 312. Codice articolo B9781845204983
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Da: Majestic Books, Hounslow, Regno Unito
Condizione: New. pp. 166 49:B&W 6.14 x 9.21 in or 234 x 156 mm (Royal 8vo) Perfect Bound on White w/Gloss Lam. Codice articolo 8304690
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