Events Management - Brossura

 
9781845936822: Events Management
Brossura
ISBN 10: 1845936825 ISBN 13: 9781845936822
Casa editrice: Cab Intl, 2010

Sinossi

Event management studies are fast growing in popularity, covering a diverse range of activities such as music and film festivals, concerts, sporting events and conferences. This textbook gives a broad and practical coverage of the major themes in events. Outlining both the historical developments and current state of the industry, while also taking into account wider political and cultural issues, the book covers the different elements of planning, project management, health and safety, funding, operations, human resources, marketing and logistics that are vital for successful management. Critical issues such as impacts, sustainability and legacy of events are also discussed. Supported by international case studies and review questions, Events Management provides a current and up-to-date view of the industry in this field.

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Editore
Cab Intl
Data di pubblicazione
2010
Lingua
Inglese
ISBN 10 
1845936825
ISBN 13 
9781845936822
Rilegatura
Copertina flessibile
Numero di pagine
252
Redattore
Robinson Peter, Wale Debra, Dickson Geoff
Contatto del produttore
non disponibile
Persona responsabile
non disponibile