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Good Strategy/Bad Strategy: THE BESTSELLING BUSINESS CLASSIC: The Difference and Why It Matters - Rilegato
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The magnum opus from 'strategy's strategist', shortlisted for the Financial Times and Goldman Sachs Business Book of the Year Award 2011
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Informazioni sull'autore
Richard Rumelt is a professor at UCLA's Anderson School of Business. He also taught for several years at INSEAD in France, and has been a consultant to a wide range of organisations, from the Samuel Goldwyn Company to Shell.
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Good Strategy/Bad Strategy: The difference and why it matters
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Good Strategy / Bad Strategy: The difference and why it matters
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