WordPress 3 Search Engine Optimization - Brossura

David, Michael

Brossura

ISBN 10: 1847199003 ISBN 13: 9781847199003

Casa editrice: Packt Publishing, 2011

Riassunto

Getting your WordPress site well positioned on Google and Bing is a fine art that this guide covers brilliantly. From SEO basics to white-hat tips and tricks, you'll learn to give your site the competitive edge. Overview Discover everything you need to get your WordPress site to the top of the search engines Learn everything from keyword research and link building to customer conversions in this complete guide Packed with real-word examples to help get your site get noticed by the likes of Google, Yahoo, and Bing This easy-to-read guide takes you step-by-step through the process of building a search engine-friendly WordPress site What you will learn from this book Understand the elements that search engines use to rank websites-and how to optimize you site for premium placement Empower your site with the functionality of social media sites to extend its reach and gain more visitors Discover the high-volume, high-value search phrases that customers use Learn to avoid dangerous black-hat optimization techniques Build high-quality, high-value links from other websites to raise your rankings in search engines Create optimized and engaging content that both search engines and readers will love Avoid common SEO mistakes that can get your site penalized by search engines Acquire web video for higher rankings and more visitors Learn to test your site and monitor your progress Harness the power of third-party plugins to turn your WordPress blog into a high-powered ranking machine Approach This is a practical, hands-on book based around sound SEO techniques specifically applied to WordPress. Each chapter starts with a brief overview of the important concepts then quickly moves into practical step-by-step actions you can take immediately. Throughout the book, you'll get clear instructions and detailed screenshots, so you can see exactly what to do each step of the way. Who this book is written for This book is written for any

Su questo libro

L'autore

Michael David Michael David is a programmer, web designer, and search engine optimization consultant with a wide range of expertise in web and search technologies. He is a panel speaker at WebmasterWorld's PubCon educational conferences for web professionals, and a speaker at SCORE, a national non-profit organization that offers business mentoring services to small business entrepreneurs. He is the founder and President of TastyPlacement, a search placement and internet marketing firm based in Austin, Texas.TastyPlacement serves national and local businesses through search marketing, pay-per-click management, website development, content development, and social media strategy. TastyPlacement's clients span a wide range of niches and properties, from national e-Commerce outlets and national brands (MonsterRax, SpiBelt) through photo sharing sites (WreckedExotics.com, ExoticSpotter.com) to businesses in local markets from Hawaii to Maine.

Dettagli dell'edizione

• Editore: Packt Publishing
• Data di pubblicazione: 2011
• Lingua: Inglese
• ISBN 10: 1847199003
• ISBN 13: 9781847199003
• Rilegatura: Copertina flessibile
• Numero di pagine: 344
• Contatto del produttore: non disponibile
• Persona responsabile: non disponibile