Sinossi
Leaflets, information sheets and written materials designed to influence people′s health-related behaviours often fail to achieve their aims. To improve such written materials we need to understand:
(i) how people read and process information,
(ii) how to design persuasive messages, (iii) how to make written text easy to use and (iv) how to change behaviour.
Writing for Health Communication: An Evidence-Based Guide for Professionals is a practical guide to producing effective written materials. The book presents easy-to-understand, evidence-based guidance on providing information, presenting persuasive messages and promoting behaviour change. Topics include:
- Message framing,
- Use of fear appeals,
- Tailoring messages,
- Using graphics,
- Behaviour change
Each chapter is illustrated with examples - including both good and bad practice and covering a range of health topics. For students and professionals in healthcare, health psychology, health education and promotion, and public health, Writing for Health Communication: An Evidence-Based Guide for Professionals is an invaluable guide to best practice.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Dalla quarta di copertina
A practical book which takes readers through the process of designing written materials in health care. It will be valuable reading for students on health communication, health promotion and public health programmes, as well as health care professionals.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
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Writing Health Communication: An Evidence-Based Guide
Editore:
Sage Publications Ltd, 2012
ISBN 10: 1847871860
ISBN 13: 9781847871862
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Paperback. Condizione: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less. Codice articolo G1847871860I5N00
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Writing Health Communication : An Evidence-Based Guide
Editore:
SAGE Publications, Limited, 2012
ISBN 10: 1847871860
ISBN 13: 9781847871862
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Da: Better World Books Ltd, Dunfermline, Regno Unito
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Condizione: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Codice articolo GRP89851068
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Foto dell'editore
Writing Health Communication : An Evidence-Based Guide
Editore:
SAGE Publications, Limited, 2012
ISBN 10: 1847871860
ISBN 13: 9781847871862
Antico o usato
Brossura
Da: Better World Books Ltd, Dunfermline, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Codice articolo 5824178-75
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Writing Health Communication: An Evidence-based Guide
Editore:
SAGE Publications Ltd, 2012
ISBN 10: 1847871860
ISBN 13: 9781847871862
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paperback
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Da: Textbooks_Source, Columbia, MO, U.S.A.
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paperback. Condizione: Good. 1st Edition. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes). Codice articolo 001389710U
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Writing Health Communication: An Evidence-Based Guide
Editore:
Sage Publications Ltd, 2012
ISBN 10: 1847871860
ISBN 13: 9781847871862
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Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,450grams, ISBN:9781847871862. Codice articolo 8539607
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Writing Health Communication : An Evidence-based Guide
Editore:
SAGE Publications Ltd, 2012
ISBN 10: 1847871860
ISBN 13: 9781847871862
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Da: GreatBookPrices, Columbia, MD, U.S.A.
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Condizione: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers. Codice articolo 12935702-5
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Writing Health Communication (Paperback)
Editore:
SAGE Publications Ltd, London, 2011
ISBN 10: 1847871860
ISBN 13: 9781847871862
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Da: Grand Eagle Retail, Bensenville, IL, U.S.A.
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: new. Paperback. Leaflets, information sheets and written materials designed to influence people's health-related behaviours often fail to achieve their aims. To improve such written materials we need to understand: (i) how people read and process information, (ii) how to design persuasive messages, (iii) how to make written text easy to use and (iv) how to change behaviour. Writing for Health Communication: An Evidence-Based Guide for Professionals is a practical guide to producing effective written materials. The book presents easy-to-understand, evidence-based guidance on providing information, presenting persuasive messages and promoting behaviour change. Topics include:- Message framing, - Use of fear appeals,- Tailoring messages,- Using graphics,- Behaviour change Each chapter is illustrated with examples - including both good and bad practice and covering a range of health topics. For students and professionals in healthcare, health psychology, health education and promotion, and public health, Writing for Health Communication: An Evidence-Based Guide for Professionals is an invaluable guide to best practice. A practical book which takes readers through the process of designing written materials in health care. It will be valuable reading for students on health communication, health promotion and public health programmes, as well as health care professionals. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9781847871862
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Writing Health Communication
Da: Rarewaves.com USA, London, LONDO, Regno Unito
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Paperback. Condizione: New. Leaflets, information sheets and written materials designed to influence people's health-related behaviours often fail to achieve their aims. To improve such written materials we need to understand: (i) how people read and process information, (ii) how to design persuasive messages, (iii) how to make written text easy to use and (iv) how to change behaviour. Writing for Health Communication: An Evidence-Based Guide for Professionals is a practical guide to producing effective written materials. The book presents easy-to-understand, evidence-based guidance on providing information, presenting persuasive messages and promoting behaviour change. Topics include:- Message framing,- Use of fear appeals,- Tailoring messages,- Using graphics,- Behaviour change Each chapter is illustrated with examples - including both good and bad practice and covering a range of health topics. For students and professionals in healthcare, health psychology, health education and promotion, and public health, Writing for Health Communication: An Evidence-Based Guide for Professionals is an invaluable guide to best practice. Codice articolo LU-9781847871862
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Writing for Health Communication: An Edivence-based Guide for Professionals
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Condizione: New. Print on Demand pp. 200. Codice articolo 4269452
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Writing for Health Communication: An Edivence-based Guide for Professionals
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Condizione: New. Print on Demand pp. 200. Codice articolo 263578451
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