Nel 1994, Ray Anderson sentì una "lancia nel petto": si rese conto che la sua azienda, il produttore di moquette da miliardi di dollari Interface, Inc., stava saccheggiando l'ambiente con le sue pratiche commerciali insostenibili e che aveva disperatamente bisogno di cambiare direzione. Sotto la sua guida, Interface ha continuato a stabilire obiettivi senza precedenti per la riduzione degli sprechi, ha avviato iniziative di riciclaggio rivoluzionarie e ha incoraggiato i dipendenti a ogni livello dell'azienda a contribuire con idee su come risparmiare risorse. Di conseguenza, le emissioni di gas serra dell'azienda sono diminuite dell'82% e sono sulla buona strada per raggiungere il livello zero entro il 2020. Non solo, questi cambiamenti hanno anche ridotto i costi, migliorato la qualità e aumentato i profitti. In Confessions of a Radical Industrialist, Ray Anderson racconta la straordinaria storia di come Interface si è risollevata e dimostra che gestire la propria azienda in modo sostenibile non è affatto radicale, è solo un buon affare.
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Ray Anderson is chairman and founder of Interface, Inc. He's a sought-after speaker and adviser on environmental issues and serves on many boards, including that of the David Suzuki Foundation. In 2007, Time magazine called him a 'Hero of the Environment'.
'Part cheerleader, part scold, part dreamer ... [Anderson is] the rarest of hybrids: a born-again green industrialist.' Fortune magazine
'The leading corporate evangelist for sustainability.' New York Times
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Paperback. Condizione: new. Paperback. 'The next generation of entrepreneurs must take Ray Anderson's words to heart' Sir Richard BransonIn 1994, Ray Anderson felt a 'spear in the chest': he realised that his company, billion-dollar carpeting manufacturer Interface, Inc, was plundering the environment with its unsustainable business practices, and that it desperately needed to change direction.Under his leadership, Interface went on to set unprecedented targets for cutting waste, instigated revolutionary recycling initiatives, and encouraged employees at every level of the company to contribute ideas on how to save resources. As a result, the company's greenhouse gas emissions decreased by 82% and are on target to reach zero level by 2020. Not only that, these changes also brought down costs, improved quality, and increased profits.In Confessions of a Radical Industrialist, Ray Anderson shares the remarkable story of how Interface turned itself around, and proves that running your company sustainably isn't radical at all - it's just good business. In 1994, Ray Anderson felt a 'spear in the chest': he realised that his company, billion-dollar carpeting manufacturer Interface, Inc, was plundering the environment with its unsustainable business practices, and that it desperately needed to change direction. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9781847940292
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Paperback. Condizione: New. In 1994, Ray Anderson felt a 'spear in the chest': he realised that his company, billion-dollar carpeting manufacturer Interface, Inc, was plundering the environment with its unsustainable business practices, and that it desperately needed to change direction. Under his leadership, Interface went on to set unprecedented targets for cutting waste, instigated revolutionary recycling initiatives, and encouraged employees at every level of the company to contribute ideas on how to save resources. As a result, the company's greenhouse gas emissions decreased by 82% and are on target to reach zero level by 2020. Not only that, these changes also brought down costs, improved quality, and increased profits. In Confessions of a Radical Industrialist, Ray Anderson shares the remarkable story of how Interface turned itself around, and proves that running your company sustainably isn't radical at all - it's just good business. Codice articolo LU-9781847940292
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