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Basato su una ricerca originale rivoluzionaria, The Why Axis è un'analisi colorita del perché le persone fanno ciò che fanno e di come incentivi efficaci possano spingerle a cambiare il loro comportamento e ottenere di più. Uri Gneezy e John List sono un po' come gli antropologi che trascorrono mesi sul campo a studiare le persone nei loro ambienti nativi. Ma piuttosto che agire come osservatori imparziali, questi due intrepidi economisti si sono prefissati di studiare i modi in cui le persone agiscono per cercare di risolvere i principali problemi della società, come il divario tra studenti ricchi e poveri e la violenza che affligge le scuole del centro città; le vere ragioni per cui le persone discriminano; e la continua disparità salariale tra uomini e donne. I loro esperimenti sul campo nelle fabbriche, nelle comunità e nei negozi dove le persone vere vivono, lavorano e si divertono mostrano come gli incentivi possano cambiare i risultati. I loro risultati cambieranno il modo in cui pensi e agisci su problemi sia piccoli che grandi e ci costringeranno come società a smettere di fare supposizioni e ad affidarci invece alle prove di ciò che funziona davvero.
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Informazioni sull?autore
Uri Gneezy is the Arthur Brody Endowed Chair in Behavioral Economics and Professor of Economics and Strategy at the Rady School of Management at UC San Diego. He has also been on the faculties of the University of Chicago, Israel’s Technion, and the University of Haifa.
John List is the Homer J. Livingston Professor of Economics at the University of Chicago. He has been a research associate at the National Bureau of Economics (NBER) for more than decade and served as senior economist on the President’s Council of Economic Advisors for environmental and resource economics.
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The Why Axis : Hidden Motives and the Undiscovered Economics of Everyday Life
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Paperback. Condizione: New. Based on groundbreaking original research, The Why Axis is a colourful examination of why people do what they do - and how effective incentives can spur people to change their behaviour and achieve more. Uri Gneezy and John List are a little like the anthropologists who spend months in the field studying people in their native environments. But rather than acting as impartial observers, these two intrepid economists have set out to study the ways people act in order to try to solve major problems in society, such as the gap between rich and poor students and the violence plaguing inner city schools; the real reasons people discriminate; and the continuing pay disparity between men and women. Their field experiments in the factories, communities, and shops where real people live, work, and play show how incentives can change outcomes. Their results will change the way you think about and take action on both small and large problems, and force us as a society to stop making assumptions and to rely instead upon the evidence of what really works. Codice articolo LU-9781847946751
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Paperback. Condizione: new. Paperback. Two leading behavioural economists use original research to explore the truth about the hidden motives underlying our behaviour, and how incentives can be used to change the ways in which we act.Based on groundbreaking original research, The Why Axis is a colourful examination of why people do what they do - and how effective incentives can spur people to change their behaviour and achieve more.Uri Gneezy and John List are a little like the anthropologists who spend months in the field studying people in their native environments. But rather than acting as impartial observers, these two intrepid economists have set out to study the ways people act in order to try to solve major problems in society, such as the gap between rich and poor students and the violence plaguing inner city schools; the real reasons people discriminate; and the continuing pay disparity between men and women.Their field experiments in the factories, communities, and shops where real people live, work, and play show how incentives can change outcomes. Their results will change the way you think about and take action on both small and large problems, and force us as a society to stop making assumptions and to rely instead upon the evidence of what really works. Based on groundbreaking original research, The Why Axis is a colourful examination of why people do what they do and how effective incentives can spur people to change their behaviour and achieve more. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9781847946751
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The Why Axis: Hidden Motives and the Undiscovered Economics of Everyday Life
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