McQuail's Mass Communication Theory has been the benchmark for studying mass communication theory for more than 25 years. It remains the most authoritative and comprehensive introduction to the field and still offers unmatched coverage of the research literature.
Fully up-to-date, this new edition includes:
McQuail's Mass Communication Theory is the indispensable resource no student of media studies can afford to be without.
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Denis McQuail (1935-2017) was Emeritus Professor at the School of Communication Research (ASCOR) University of Amsterdam and Visiting Professor in the Department of Politics at the University of Southampton. He studied history and sociology at the University of Oxford and received his Ph.D. from the University of Leeds. He is an Honorary Doctor of the University of Gent. He has published widely in the field of media and communication, with particular reference to audience research, media policy and performance, and political communication. His most recent book publication is McQuail′s Media and Mass Communication Theory, 7th edition., SAGE, 2020, co-authored by Mark Deuze.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
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Softcover. 6. ed. 621 p. Ehem. Bibliotheksexemplar mit Kleberesten auf Einband und Stempel innen, guter Zustand. 9781849202923 Sprache: Englisch Gewicht in Gramm: 550. Codice articolo 2125189
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