The aim of this book is to provide complete coverage of the new business GNVQ Level 3 and A Level Business Studies, and should be appropiate for many business courses at this level. It allows lectures to recommend a single textbook to cover the whole of the core syllabus for A Level as well as the mandatory units of business GNQs (as indicated in a syllabus analysis grid), and gives students concise information on the themes, knowledge and skills required. All chapters include self-assessment tasks, summaries, review questions, examination practice questions and assignment activities. It covers the major business themes including organisations and goals, marketing, financial resources, human resources, physical resources, administrative systems and innovation and change.
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