Sinossi
Marketing is a key aspect of any organization's success. There is also more to marketing than meets the eye: it is much more than advertising or selling. Rather, it is a whole approach to business, designed to give it direction to ensure continued success and profitability. Using the tried and tested "One Stop A-Z format", "One Stop Marketing" provides a practical introduction to marketing, demystifying the process, explaining individual techniques and demonstrating how the different elements of marketing interrelate. It also relates marketing to the wider context of other business functions and to the outside world of competition, markets and customers. Key themes include: How marketing influences business success (or failure), How planning and organisation form the basis of success, How an appeal is created for products and services, How the individual elements of the marketing mix play their part.
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One Stop Marketing
Da: AwesomeBooks, Wallingford, Regno Unito
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: Very Good. One Stop Marketing This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 7719-9781860720604
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EUR 5,66
Da: Regno Unito a: U.S.A.
Quantità: 2 disponibili
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One Stop Marketing
Da: Bahamut Media, Reading, Regno Unito
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 6545-9781860720604
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EUR 5,29
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EUR 7,92
Da: Regno Unito a: U.S.A.
Quantità: 1 disponibili
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One Stop Marketing
Editore:
Institute of Chartered Sec/Adm, 1998
ISBN 10: 1860720609
ISBN 13: 9781860720604
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Brossura
Da: Phatpocket Limited, Waltham Abbey, HERTS, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Codice articolo Z1-U-009-01490
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EUR 12,07
Da: Regno Unito a: U.S.A.
Quantità: 1 disponibili
Foto dell'editore
One Stop Marketing
Editore:
Institute of Chartered Sec/Adm, 1998
ISBN 10: 1860720609
ISBN 13: 9781860720604
Antico o usato
Brossura
Da: medimops, Berlin, Germania
Valutazione del venditore 5 su 5 stelle
Condizione: good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present. Codice articolo M01860720609-G
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EUR 105,00
Da: Germania a: U.S.A.
Quantità: 1 disponibili