Making Sense of Managing Culture - Brossura

Cray, David; Mallory, Geoffrey R.

 
9781861521781: Making Sense of Managing Culture

Sinossi

This work offers a new approach to the problem of culture in organizations by focusing on the way individual members of an organization make sense of culture. Coverage includes: a foreword by Geoffrey R. Mallory and David Wilson; identification of key processes in organizational cultures; growth of multinational business; management strategies; real-life management problems; and a review of current literature. This text provides an understanding of organizational culture, which students and managers should find relevant.

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