Secret Formulas of the Wizard of Ads: Turning Paupers into Princes and Lead into Gold - Rilegato

Williams, Roy H.

 
9781885167408: Secret Formulas of the Wizard of Ads: Turning Paupers into Princes and Lead into Gold

Sinossi

People love this straight-talking ad-man from Texas and his powerful stories that shed light on advertising, marketing and success.

In 100 chapters full of wit, wisdom, and uncommon good sense, Secret Formulas conjures up more of the Wizard's provocative observations on advertising, business, and life that wong The Wizard of Ads last year's Business Book of the Year award — on this time, the book, has nuts, bolts, and even more bite!

The Wizards's secret formulas will show:

  • How to find a champion to sell your ideas
  • Why targeting your market can be a big mistake
  • Why bankers think backwards
  • Why being "out of style" can be profitable
  • How to write miraculous ads

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Product Description

Book by Williams Roy H

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Altre edizioni note dello stesso titolo

9781885167392: Secret Formulas of the Wizard of Ads: Turning Paupers into Princes and Lead into Gold

Edizione in evidenza

ISBN 10:  1885167393 ISBN 13:  9781885167392
Casa editrice: Bard, 1999
Brossura