88% of CEOs expect IT professionals to make a greater contribution to business strategy during the next 10 years. Understanding the business implications of IT system development and deployment is therefore key to ensuring IT practitioners and students are properly equipped. Key areas covered in this very accessible introduction are: cost/benefit and risk analysis; integration and implementation; Programme Management; Enterprise Resource Planning (ERP); internet business; B2B and B2C.
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The book's title undersells itself. I thought it was going to cover the basics but I was pleasantly surprised that it did that in the context of the internet age of eBusiness. Bob Hughes has excellent credentials and his background comes through in the book. ..... The book is highly accessible. --IT Training Magazine
Bob Hughes is a principal lecturer in the School of Computing, Mathematical and Information Sciences at the University of Brighton with particular interests in project management and internet business strategy . Before entering academia he had a number of systems development roles from programming to project management in the telecommunications, energy and government sectors. He is the editor and a contributor to the book Project Management for IT-Related Projects (also published by BCS) and is chair of the ISEB Project Management Examination Panel and a moderator for BCS Professional Examinations. He has carried out research and training projects with a variety of enterprises including Ericsson, Cable and Wireless, Unilever Publications, Royal and Sun Alliance, the Caravan Club and Pilz
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