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Elliot Aronson's primary research interests are in the general area of social influence. His experiments have been aimed both at testing theory and at improving the human condition by influencing people to change their dysfunctional attitudes and behavior (e.g., prejudice, bullying, wasting of water, energy and other environmental resources). Professor Aronson is the only psychologist ever to have won APA's highest awards in all three major academic categories: For distinguished writing (1973), for distinguished teaching (1980), and for distinguished research (1999). In 2002, he was listed among the 100 most eminent psychologists of the 20th Century (APA Monitor, July/August, 2002). In 2007 he received the William James Award for Distinguished Research from APS.
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