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Fifteen-year-old Katey, aka Kid, goes to school in the Game - a 'school' run by corporate sponsors. Social networking is as natural as breathing, your online profile is everything, and striving to get ahead in the popularity stakes involves a careful navigation that could go wrong at any turn. The corporations watch the students to spot the next trend and the kids vie with each other to be noticed and sponsored by the corporations. Being 'branded' means celebrity status, not to mention financial freedom. But what kind of freedom is it when you're always being watched? And how important is it to be the coolest and most popular kid when your identity is owned by a corporation? When Kid witnesses a mock suicide staged by an anonymous group calling itself the Unidentified she begins to ask herself those questions. The Unidentified is a book about identity, freedom and integrity, a book that will lead readers to discuss the power of marketing and the media, our desire to fit in and be popular, and the importance of making a stand for what you believe in.
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The Unidentified
Da: Book Express (NZ), Shannon, Nuova Zelanda
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Paperback. Condizione: Good. 304 pages. ex-libraryKid knows her school?s corporate sponsors not-so-secretly monitor her frien dships and activities for market research. It?s all a part of the Game; the al ternative education system designed to use the addictive kick from video games t o encourage academic learning. Everyday, a captive audience of students ages 13- 17 enter the nationwide chain store-like Game locations to play.When a gr oup calling themselves The Unidentified simulates a suicide to protest the power structure of their school, Kid?s investigation into their pranks attracts unw anted attention from the sponsors. As Kid finds out she doesn't have rights to h er ideas, her privacy, or identity, she and her friends look for a way to revolt in a place where all acts of rebellion are just spun into the next new ad campa ign. Codice articolo 1927h
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