This book is about the fundamentals of light, shadow and reflectivity; the focus is firmly on helping to improve visual understanding of the world around and on techniques for representing that world.Rendering is the next step after drawing to communicate ideas more clearly. Building on what Scott Robertson and Thomas Bertling wrote about in How To Draw: Drawing and Sketching Objects and Environments from Your Imagination, this book shares everything the two experts know about how to render light, shadow and reflective surfaces.This book is divided into two major sections: the first explains the physics of light and shadow. One will learn how to construct proper shadows in perspective and how to apply the correct values to those surfaces. The second section focuses on the physics of reflectivity and how to render a wide range of materials utilizing this knowledge.Throughout the book, two icons appear that indicate either observation or action. This means the page or section is about observing reality or taking action by applying the knowledge and following the steps in creating your own work.Similar to our previous book, How To Draw, this book contains links to free online rendering tutorials that can be accessed via the URL list or through the H2Re app.
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As former Chair of Entertainment Design at Art Center College of Design and with over 18 years of experience teaching and creating curriculum on how to design, draw, and render at the highest college level, Scott brings unique and unquestioned expertise to the presentation and communication of the subject of this book. He has authored or co-authored 11 books on design and concept art. In addition to books, he has co-produced over 40 educational DVDs with The Gnomon Workshop of which 9 feature his own lectures. Scott formerly chaired the Entertainment Design department at Art Center College of Design that he helped to create. He frequently lectures around the world for various corporations, colleges, and through his own workshop brand, SRW.In addition to teaching, as an experienced designer, Scott has worked on a very wide variety of projects ranging from vehicle and alien designs for the Hot Wheels animated series Battle Force Five, to theme park attractions such as the Men in Black ride in Orlando, Florida for Universal Studios. Some of his clients have included the BMW subsidiary Design-works/USA, Bell Sports, Giro, Mattel Toys, Spin Master Toys, Patagonia, the feature film Minority Report, Nike, Rockstar Games, Sony Online Entertainment, Sony Computer Entertainment of America, Buena Vista Games, THQ, and Fiat to name just a few.Current Director of Entertainment Design at Art Center College of Design, Thomas Bertling has an extensive background as a successful industrial designer and engineer, with a varied array of clients such as Disney, Samsung, and Whole Foods, and a diverse portfolio of completed products on the market, from state-of-the-art medical innovations to combat-ready military vehicles. This hands-on expertise gives him a distinct approach and remarkable edge in addition to being an acclaimed design educator. With substantial experience teaching all levels of perspective sketching and construction to both university students and corporate clients, he has created comprehensive and proven curricula rooted in practicality and real-world application.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
Da: Blue Vase Books, Interlochen, MI, U.S.A.
Condizione: very_good. Book has little sign of wear or use. Codice articolo BVV.193349283X.VG
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Da: Blue Vase Books, Interlochen, MI, U.S.A.
Condizione: good. The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact including the dust cover, if applicable . Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials. Codice articolo BVV.193349283X.G
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Da: AVON HILL BOOKS, Cambridge, MA, U.S.A.
Hardcover. Condizione: Near Fine. Condizione sovraccoperta: No Dust Jacket. Abrasion to upper corner point of front cover has torn the paper covering slightly. ; Color and b/a illustrations. Due to size, ships within US only and only by media rate mail. ; 4to 11" - 13" tall; 272 pp. Codice articolo 59464
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Condizione: New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from Lakeside Books! Codice articolo OTF-S-9781933492834
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hardcover. Condizione: Acceptable. Cover damaged otherwise appears unread and in very good condition. In stock ready to dispatch from the UK. Codice articolo mon0000294634
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Da: Grand Eagle Retail, Bensenville, IL, U.S.A.
Hardcover. Condizione: new. Hardcover. * Scott Robertson explains how the human brain interprets the visual world around us, as well as the subject of visually communicating the form of an object in easy to understand, step-by-step lessons through the use of drawings, photography, and even 3D digital imagery that will enlighten and empower an artist. Explains how the human brain interprets the visual world around us, as well as the subject of visually communicating the form of an object in easy to understand lessons through the use of drawings, photography, and even 3D digital imagery that will enlighten and empower an artist. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9781933492834
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HRD. Condizione: New. New Book. Shipped from UK. Established seller since 2000. Codice articolo FV-9781933492834
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hardcover. Condizione: New. Codice articolo 6666-MAC-9781933492834
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