Increasing Point Of Purchase Sales: A Step By Step Guide - Brossura

Garnier, Ronald; Wadsworth, Andrew; Jarrell, Ryan

Brossura

ISBN 10: 1942136005 ISBN 13: 9781942136002

Casa editrice: Diversive Publishing, 2016

Riassunto

What can be achieved with this book?

The four steps to increasing sales at the point of purchase provided here are a guide to implementing a program that will generate a win, win, win result for your company, your sales partners, and consumers by converting sales people into brand ambassadors.

Change the attitude and behavior of salespeople so they become brand ambassadors for your company's products.

Effectively transfer product knowledge to your salesforce, building confidence and self esteem.

Train salespeople on proper methods of customer engagement that will increase sales.

Change "selling the customer" to "influencing the customer to make the right purchase decision through a recommendation".

Increase motivation to increase sales.

Positive purchase experiences increase customer satisfaction.

Create customer loyalty and repeat sales.

Dettagli dell'edizione

• Editore: Diversive Publishing
• Data di pubblicazione: 2016
• Lingua: Inglese
• ISBN 10: 1942136005
• ISBN 13: 9781942136002
• Rilegatura: Copertina flessibile
• Numero edizione: 1
• Numero di pagine: 148
• Contatto del produttore: Manufactured by Amazon on behalf of the author; https://www.amazon.it/hz/contact-us; ; c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy; Luxembourg; L-1855; Lussemburgo